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subject:"Markenimage"
~person:"Khan, Imran"
~subject:"Dienstleistungsqualität"
~type_genre:"Aufsatz in Zeitschrift"
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Markenimage
Dienstleistungsqualität
Beziehungsmarketing
4
Brand loyalty
4
Brand management
4
Consumer behaviour
4
Konsumentenverhalten
4
Markenführung
4
Markentreue
4
Relationship marketing
4
Brand
3
Brand image
3
Markenartikel
3
CSR
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Customer satisfaction
2
Kundenzufriedenheit
2
Affective/calculative commitment
1
Age
1
Age group
1
Altersgruppe
1
Brand experience
1
Brand identification
1
Brand satisfaction
1
Confidence
1
Corporate association
1
Customer experience
1
Customer-brand engagement
1
Einzelhandel
1
Electronic Banking
1
Electronic banking
1
Internet marketing
1
Online banking
1
Online-Marketing
1
Retail trade
1
Vertrauen
1
brand experience
1
brand loyalty
1
brand trust
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corporate social responsibility
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Aufsatz in Zeitschrift
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Khan, Imran
Han, Heesup
4
Huang, Chao-Chin
4
King, Ceridwyn
4
Leckie, Civilai
4
Augusto, Mário Gomes
3
Dawes, John
3
Ekinci, Yuksel
3
Fang, Shih Chieh
3
Fatma, Mobin
3
Guzman, Francisco
3
Hwang, Jinsoo
3
Rahman, Zillur
3
Ramakrishnan, Ruchika
3
So, Kevin Kam Fung
3
Abratt, Russell
2
Aitken, Robert
2
Al-Hawary, Sulieman Ibraheem Shelash
2
Alnawas, Ibrahim
2
Arli, Denni
2
Athanasopoulou, Pinelopi
2
Avis, Mark
2
Bianchi, Constanza
2
Botha, Elsamari
2
Byun, Kyung-Ah
2
Chen, Jiawen
2
Chrysochou, Polymeros
2
Civelek, Mustafa Emre
2
Coelho, Pedro Simões
2
Ertemel, Adnan Veysel Veysel
2
Esmaeilpour, Fariba
2
Fang, Shyh-Rong
2
Ferguson, Shelagh
2
Fernandes, Teresa
2
Fetscherin, Marc
2
Giovanis, Apostolos
2
Guo, Rui
2
Hemsley-Brown, Jane
2
Huang, Shyh-Ming
2
Johnson, Lester W.
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International journal of business excellence
1
The international journal of bank marketing : IJBM
1
The journal of product & brand management
1
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ECONIS (ZBW)
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Connecting the dots between CSR and brand loyalty : the mediating role of brand experience and brand trust
Khan, Imran
;
Fatma, Mobin
- In:
International journal of business excellence
17
(
2019
)
4
,
pp. 439-455
Persistent link: https://www.econbiz.de/10012052315
Saved in:
2
The role of customer brand engagement and brand experience in online banking
Khan, Imran
;
Rahman, Zillur
;
Fatma, Mobin
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
7
,
pp. 1025-1041
Persistent link: https://www.econbiz.de/10011618717
Saved in:
3
How does corporate association influence consumer brand loyalty? : mediating role of brand identification
Fatma, Mobin
;
Khan, Imran
;
Rahman, Zillur
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 629-641
Persistent link: https://www.econbiz.de/10011616247
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