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subject:"Market research"
~subject:"United States"
~type_genre:"Systematic review"
~type_genre:"Working Paper"
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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ECONIS (ZBW)
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Adressenselektion bei Mail-Order-Aktionen mittels kategorieller Regression : die Problematik der Modellauswahl
Musiol, Gerald
-
1996
Persistent link: https://www.econbiz.de/10000622378
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2
Innovative Auswertungskonzepte für ungestützte Recalltests
Schwaiger, Manfred
-
1996
Persistent link: https://www.econbiz.de/10013374647
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3
Comparative price advertising: informative or deceptive?
Grewal, Dhruv
- In:
Journal of public policy & marketing : JPP & M ; an …
11
(
1992
)
1
,
pp. 52-62
Persistent link: https://www.econbiz.de/10001135736
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4
Product Placement : Rahmenbedingungen u. Gestaltungsperspektiven
Harbrücker, Ulrich
;
Wiedmann, Klaus-Peter
-
1987
Persistent link: https://www.econbiz.de/10013416631
Saved in:
5
The outdoor advertising control program needs to be reassessed : report to the chairman, Committee on Environment and Public Works, US Senate
1985
Persistent link: https://www.econbiz.de/10000716365
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