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subject:"Marketing management"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
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Search: subject_exact:"Business-to-consumer marketing"
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Marketing management
Relationship marketing
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The journal of business & industrial marketing
Marketing : ZFP ; journal of research and management
3
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
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Die Betriebswirtschaft : DBW
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Journal of business economics : JBE
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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European journal of marketing : EJM
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Finanzierung, Leasing, Factoring : FLF
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Harvard business review : HBR
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International journal of business excellence
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International journal of electronic marketing and retailing : IJEMR
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Journal of advertising research
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Journal of business logistics : JBL
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Journal of historical research in marketing
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Journal of marketing
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Journal of marketing management : MM
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Psychology & marketing
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Research in world economy
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Strategic change : SC ; briefings in entrepreneurial finance
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The journal of consumer marketing
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Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
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Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
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Exploring visitor experiences at trade shows
Rinallo, Diego
;
Borghini, Stefania
;
Golfetto, Francesca
- In:
The journal of business & industrial marketing
25
(
2010
)
4
,
pp. 249-258
Persistent link: https://www.econbiz.de/10003976049
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