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subject:"Marketingmanagement"
~accessRights:"restricted"
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"The journal of business & industrial marketing"
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Marketingmanagement
International marketing
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Internationales Marketing
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Journal of the Academy of Marketing Science
The journal of business & industrial marketing
Journal of business research : JBR
16
International marketing review
13
Journal of international marketing
12
Industrial marketing management : the international journal for industrial and high-tech firms
9
International business review : the official journal of the European International Business Academy
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Journal of strategic marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Springer eBook Collection
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International journal of wine business research : IJWBR
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Journal of global marketing
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International entrepreneurship and management journal
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International journal of economic perspectives : IJEP
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Journal of business-to-business marketing
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Lehrbuch
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The journal of product & brand management
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AMS review : official publication of the Academy of Marketing Science
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Advances in international marketing
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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African journal of business and economic research : AJBER
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Annales Universitatis Mariae Curie-Skłodowska / H
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Asia Pacific business review
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Baltic journal of management
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EBSCOhost eBook Collection
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ECONIS (ZBW)
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1
When in Rome, do as the Romans do : can international marketing adaptation improve the association between servitization and profitability?
Guedes, Maria João
;
Crespo, Nuno Fernandes
;
Patel, Pankaj
- In:
The journal of business & industrial marketing
38
(
2023
)
10
,
pp. 2197-2219
Persistent link: https://www.econbiz.de/10014471924
Saved in:
2
Patterns of international marketing strategy
Solberg, Carl Arthur
;
Durrieu, François
- In:
The journal of business & industrial marketing
38
(
2023
)
7
,
pp. 1532-1544
Persistent link: https://www.econbiz.de/10014314140
Saved in:
3
Innovation for and from emerging countries : a closer look at the antecedents of trickle-down and reverse innovation
Giannetti, Verdiana
;
Rubera, Gaia
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
5
,
pp. 987-1008
Persistent link: https://www.econbiz.de/10012301297
Saved in:
4
When marketing strategy meets culture : the role of culture in product evaluations
Song, Reo
;
Moon, Sangkil
;
Chen, Haipeng
;
Houston, Mark B.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 384-402
Persistent link: https://www.econbiz.de/10011879692
Saved in:
5
Macroeconomic impact on trade show goals
Adams, Russell
;
Coyle, Tom
;
Downey, Clara
;
Lovett, Marvin
- In:
The journal of business & industrial marketing
32
(
2017
)
5
,
pp. 710-721
Persistent link: https://www.econbiz.de/10011692496
Saved in:
6
Market intelligence effect on perceived psychic distance, strategic behaviours and export performance in industrial SMEs
Navarro García, Antonio
;
Peris-Oritz, Marta
; …
- In:
The journal of business & industrial marketing
31
(
2016
)
3
,
pp. 365-380
Persistent link: https://www.econbiz.de/10011523976
Saved in:
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