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subject:"Marktforschung"
~institution:"American Marketing Association"
~subject:"Management"
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Marktforschung
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Marketing
95
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23
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23
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18
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Allvine, Fred C.
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Peres, Renana
1
Perreault, William D.
1
Saboo, Alok
1
Slotegraaf, Rebecca
1
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1
Tan, Chin Tiong
1
Viswanathan, Madhu
1
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American Marketing Association
Springer Fachmedien Wiesbaden
8
Technische Universität <Braunschweig> / Institut für Marketing
5
Edward Elgar Publishing
4
Fachhochschule Reutlingen / European School of Business
4
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
4
Institut für Marketing <Münster, Westfalen>
4
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
4
Business & Economics Society International
3
Eurasia Business and Economics Society
3
European Association for Industrial Marketing Research
3
GfK-Nürnberg e.V.
3
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3
Absatzwirtschaftliche Gesellschaft
2
Academy of Marketing Science
2
Alfred P. Sloan School of Management
2
Berliner Wissenschafts-Verlag
2
Business & Economics Society International / Conference <12., 2008, Lugano>
2
Business & Economics Society International / Conference <16., 2010, Athen>
2
De Gruyter Oldenbourg
2
Deutsche Marketing-Vereinigung
2
Deutscher Marketing-Verband
2
Eurasia Business and Economics Society. / Conference
2
European Marketing Academy
2
European Society for Opinion and Marketing Research
2
Gesellschaft Entwicklung, Konstruktion, Vertrieb
2
Gesellschaft für Konsum-, Markt- und Absatzforschung
2
Harvard Graduate School of Business Administration
2
Hochschule Sankt Gallen für Wirtschafts- und Sozialwissenschaften / Weiterbildungsstufe
2
IGI Global
2
Nihon Bōeki Shinkōkai
2
Obščestvo Znanie Rossii
2
Samarskij gosudarstvennyj techničeskij universitet
2
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
2
Symposium Industrielle Kommunikation <1977, Darmstadt>
2
Universitatea Transilvania din Braşov / Facultatea de Ştiinţe Economice
2
Universität des Saarlandes / Institut für Handel & Internationales Marketing
2
Verband der Hochschullehrer für Betriebswirtschaft
2
W. Kohlhammer GmbH
2
World Marketing Congress <19., 2016, Paris>
2
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Series / American Marketing Association
2
AMA educators proceedings
1
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1
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ECONIS (ZBW)
19
OLC EcoSci
2
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1
Unlocking our potential : AMA Winter Academic Conference 2024 : AMA educators proceedings volume 35 : online, 20 February 2024, St. Pete Beach, Florida, USA, 23 - 25 February 2024
Cross, Samantha N. N.
(
ed.
);
Saboo, Alok
(
ed.
)
-
American Marketing Association
;
AMA Winter Academic …
;
…
-
2024
Persistent link: https://www.econbiz.de/10014550866
Saved in:
2
A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem : AMA Summer Academic Conference 2023 : AMA educators proceedings volume 34...
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444468
Saved in:
3
Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
(
ed.
);
Epp, Amber M.
(
ed.
); …
-
AMA Summer Academic Conference: Bridging Gaps Marketing …
;
…
-
2020
Persistent link: https://www.econbiz.de/10012549257
Saved in:
4
Marketing on fire : burning questions, hot new methods, and practical ideas with spreading : AMA educators proceedings volume 30 : Chicago, Illinois, USA 9-11 August 2019
Peres, Renana
-
AMA Summer Academic Conference <2019, Chicago, Ill.>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012486208
Saved in:
5
Better marketing for a better world : Winter Marketing Academic Conference 2017 : AMA educators proceedings volume 28 : Orlando, Florida, USA, 17-19 February 2017
Chandy, Rajesh K.
(
ed.
);
Inman, Jeffrey
(
ed.
); …
-
Winter Marketing Academic Conference <2017, Orlando, Fla.>
;
…
-
2017
Persistent link: https://www.econbiz.de/10011809219
Saved in:
6
What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 20...
Hennig-Thurau, Thorsten
(
ed.
);
Hofacker, Charles F.
(
ed.
)
-
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
;
…
-
2016
Persistent link: https://www.econbiz.de/10011528126
Saved in:
7
Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
Saved in:
8
Innovating and collaborating in a global marketplace : AMA Summer Educators' Conference 2013 : AMA educators proceedings volume 24 : Boston, Massachussetts, USA, 9 - 11 August 2013
Slotegraaf, Rebecca
(
ed.
);
Griffith, David
(
ed.
)
-
Summer Educators' Conference <2013, Boston, Mass.>
-
2014
Persistent link: https://www.econbiz.de/10010360300
Saved in:
9
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
10
"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
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