//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Mediennutzung"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Fernsehsendung"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Mediennutzung
Fernsehprogramm
347
Television programme
345
USA
87
United States
87
Television
58
Fernsehen
56
Advertising effects
48
Werbewirkung
48
Fernsehwerbung
47
Television advertising
47
Media usage
45
Deutschland
39
Germany
39
Consumer behaviour
33
Konsumentenverhalten
33
Professional sports
27
Profisport
27
Sport event
27
Sportveranstaltung
27
Fernsehsender
26
Product Placement
26
Product placement
26
Television industry
26
Theorie
25
Theory
25
Film industry
21
Filmwirtschaft
21
Competition
20
Wettbewerb
20
Football
19
Fußball
19
Großbritannien
19
United Kingdom
19
Broadcasting policy
18
Rundfunkpolitik
18
Sport
18
Sports
18
Sportmarketing
14
Sports marketing
14
more ...
less ...
Online availability
All
Undetermined
11
Free
2
Type of publication
All
Article
45
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
45
Graue Literatur
16
Non-commercial literature
16
Hochschulschrift
9
Arbeitspapier
7
Aufsatz im Buch
7
Book section
7
Working Paper
7
Thesis
6
Aufsatzsammlung
1
Bibliografie enthalten
1
Bibliography included
1
Conference paper
1
Konferenzbeitrag
1
more ...
less ...
Language
All
English
32
German
13
Author
All
Benesch, Christine
2
Buraimo, Babatunde
2
Etayo, Cristina
2
Frey, Bruno S.
2
Gerhard, Heinz
2
Puente, Víctor
2
Pérez, Levi
2
Rodríguez, Plácido
2
Romaniuk, Jenni
2
Shi, Yang
2
Sánchez-Tabernero, Alfonso
2
Zubayr, Camille
2
Adilov, Nodir
1
Ahluwalia, Amardeep Kaur
1
Alavy, Kevin
1
Alvarez, Isabel
1
Artero, Juan P.
1
Bayo-Moriones, Alberto
1
Beal, Virginia
1
Breuer, Christoph
1
Buzeta, Cristian
1
Byers, John D.
1
Dawes, John G.
1
Ducey, Richard V.
1
Ebina, Takeshi
1
Engel, Bernhard
1
Filkov, German
1
Fink, Janet S.
1
Fischer, Christiane
1
Forrest, David
1
Franck, Egon
1
Gallucci, Marcello
1
Gaskell, Alison
1
Gerhards, Maria
1
Gui, Marco
1
Humphreys, Brad R.
1
Jardine, Bryony
1
Kaltcheva, Velitchka D.
1
Kim, Daejoong
1
King, Kerry A.
1
more ...
less ...
Published in...
All
Media-Perspektiven
7
The journal of media economics
6
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
4
International journal of sport finance
2
JMM : the international journal on media management
2
Journal of advertising research
2
Journal of sports economics
2
Applied economics
1
Arts and the market
1
Economic development : journal of the Institute of Economics, Skopje
1
European journal of marketing : EJM
1
European journal of operational research : EJOR
1
Homo oeconomicus
1
International journal of advertising : the review of marketing communications
1
International journal of the economics of business
1
Jahrbuch Seniorenmarketing
1
Journal of behavioral and experimental economics
1
Journal of business research : JBR
1
Journal of media business studies
1
Kyklos : international review for social sciences
1
Marketing theory
1
Psychology & marketing
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
1
The B.E. journal of economic analysis & policy
1
The IUP journal of marketing management : IJMM
1
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
1
more ...
less ...
Source
All
ECONIS (ZBW)
45
Showing
1
-
10
of
45
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Substitution effects and the transnational demand for European soccer telecasts
Nalbantis, Georgios
;
Pawlowski, Tim
;
Schreyer, Dominik
- In:
Journal of sports economics
24
(
2023
)
4
,
pp. 407-442
Persistent link: https://www.econbiz.de/10014245983
Saved in:
2
Against the mainstream : field evidence on a positive link between media consumption and the demand for sports among children
Weimar, Daniel
;
Breuer, Christoph
- In:
Kyklos : international review for social sciences
75
(
2022
)
2
,
pp. 317-336
Persistent link: https://www.econbiz.de/10013190559
Saved in:
3
Armchair fans : modelling audience size for televised football matches
Buraimo, Babatunde
;
Forrest, David
;
McHale, Ian
;
Tena, J. D.
- In:
European journal of operational research : EJOR
298
(
2022
)
2
,
pp. 644-655
Persistent link: https://www.econbiz.de/10013206881
Saved in:
4
Commercial audience retention of television programs : measurement and prediction
Song, Lianlian
;
Shi, Yang
;
Tso, Kwok Fai Geoffrey
- In:
International journal of advertising : the review of …
41
(
2022
)
3
,
pp. 435-461
Persistent link: https://www.econbiz.de/10013209342
Saved in:
5
Determinants of football TV audience : the straight and ancillary effects of the presence of the local team on the FIFA world cup
Uribe, Rodrigo
;
Buzeta, Cristian
;
Manzur, Enrique
; …
- In:
Journal of business research : JBR
127
(
2021
),
pp. 454-463
Persistent link: https://www.econbiz.de/10012494428
Saved in:
6
Loss aversion, upset preference, and sports television viewing audience size
Humphreys, Brad R.
;
Pérez, Levi
- In:
Journal of behavioral and experimental economics
78
(
2019
),
pp. 61-67
Persistent link: https://www.econbiz.de/10012240247
Saved in:
7
Genuine liking or the need for closure? : the differential effects of consumers' TV drama viewing motivations on commercial viewership
Shi, Yang
;
Wang, Tingting
- In:
The journal of media economics
32
(
2019
)
3/4
,
pp. 57-81
Persistent link: https://www.econbiz.de/10012588688
Saved in:
8
Revisiting quality television : audience perceptions
Bayo-Moriones, Alberto
;
Etayo, Cristina
; …
- In:
JMM : the international journal on media management
20
(
2018
)
3
,
pp. 193-215
Persistent link: https://www.econbiz.de/10011975613
Saved in:
9
Factors determining TV soccer viewing : does uncertainty of outcome really matter?
Pérez, Leví
;
Puente, Víctor
;
Rodríguez, Plácido
- In:
International journal of sport finance
12
(
2017
)
2
,
pp. 124-139
Persistent link: https://www.econbiz.de/10011702891
Saved in:
10
Retaining the primetime television audience
Jardine, Bryony
;
Romaniuk, Jenni
;
Dawes, John G.
;
Beal, …
- In:
European journal of marketing : EJM
50
(
2016
)
7/8
,
pp. 1290-1307
Persistent link: https://www.econbiz.de/10011609041
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->