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subject:"Nachhaltige Entwicklung"
~isPartOf:"Business strategy and the environment"
~subject:"Hotellerie"
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Search: subject_exact:"Ökologisches Marketing"
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Nachhaltige Entwicklung
Hotellerie
Green marketing
22
Öko-Marketing
22
Consumer behaviour
17
Konsumentenverhalten
17
Environmental consciousness
16
Umweltbewusstsein
16
Sustainable product
15
Öko-Produkt
15
Environmental management
8
Sustainable development
8
Umweltmanagement
8
Brand image
6
Markenimage
6
Brand management
4
Markenführung
4
green marketing
4
sustainable development
4
Advertising effects
3
Werbewirkung
3
green consumption
3
green purchase intention
3
Bibliometrics
2
Bibliometrie
2
Brand
2
Eco-label
2
Markenartikel
2
Nachhaltigkeit
2
Sustainability
2
Umweltzeichen
2
green brand image
2
green purchase behavior
2
green trust
2
purchase intention
2
sustainable consumption
2
1993-2003
1
ANT Forest
1
Advertising
1
Altruism
1
Altruismus
1
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English
8
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Gupta, Amit
2
Bang Nguyen Viet
1
Cheung, Cherry T. Y.
1
Chiang, Chang-Tang
1
Choy, Ellesmere T. K.
1
Dai, Jiatong
1
Dang, Van Thac
1
Fuentes, Christian
1
Gaur, Vidhu
1
Kou, Tun-Chih
1
Lee, Bruce C. Y.
1
Lit, Kam Kong
1
Negi, Raghuveer
1
Ng, Peggy M. L.
1
Nguyen, Ninh
1
Sheng, Guanghua
1
Srivastava, Vibhava
1
Tan Vo Thanh
1
Ur Rahman, Saleem
1
Wan, Calvin
1
Wang, Jianming
1
Wei, Chiou-Fong
1
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Business strategy and the environment
International journal of contemporary hospitality management
8
International journal of hospitality management
8
Journal of business research : JBR
8
Journal of travel and tourism marketing
7
Cogent business & management
5
Journal of strategic marketing
5
Amfiteatru economic : an economic and business research periodical
4
Asia-Pacific journal of business administration
4
Corporate social responsibility and environmental management
4
Green consumerism : perspectives, sustainability, and behavior
4
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
3
International journal of green economics : IJGE
3
Journal of hospitality marketing & management
3
Journal of marketing and consumer behaviour in emerging markets
3
Journal of marketing communications
3
Journal of nonprofit & public sector marketing
3
Marketing intelligence & planning
3
Advances in finance, accounting, and economic (AFAE) book series
2
Global business review
2
International journal of business and globalisation : IJBG
2
International journal of innovation & sustainable development : IJISD
2
International journal of production economics
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of Islamic marketing
2
Journal of business ethics : JOBE
2
Journal of business strategy
2
Journal of consumer marketing
2
Journal of food products marketing
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality and tourism insights
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Journal of retailing and consumer services
2
Marketing i menedžment innovacij : m&mi
2
Revue Gestion 2000 : management & prospective
2
The Oxford handbook of business and the natural environment
2
Total quality management & business excellence
2
Advances and New Trends in Environmental Informatics : Environmental Informatics and the UN Sustainable Development Goals
1
Asian Journal of Management Science and Applications
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
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ECONIS (ZBW)
8
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1
Towards sustainable development : coupling green marketing strategies and consumer perceptions in addressing greenwashing
Ur Rahman, Saleem
;
Bang Nguyen Viet
- In:
Business strategy and the environment
32
(
2023
)
4
,
pp. 2420-2433
Persistent link: https://www.econbiz.de/10014328946
Saved in:
2
Green consumption and sustainable development : the effects of perceived values and motivation types on green purchase intention
Ng, Peggy M. L.
;
Cheung, Cherry T. Y.
;
Lit, Kam Kong
; …
- In:
Business strategy and the environment
33
(
2024
)
2
,
pp. 1024-1039
Persistent link: https://www.econbiz.de/10014467377
Saved in:
3
Price sensitivity, government green interventions, and green product availability triggers intention toward buying green products
Srivastava, Vibhava
;
Gupta, Amit
- In:
Business strategy and the environment
32
(
2023
)
1
,
pp. 802-819
Persistent link: https://www.econbiz.de/10014266717
Saved in:
4
Effect of green marketing orientation dimensions on green innovation and organizational performance : a mediation-moderation analysis
Negi, Raghuveer
;
Gupta, Amit
;
Gaur, Vidhu
- In:
Business strategy and the environment
32
(
2023
)
8
,
pp. 5435-5458
Persistent link: https://www.econbiz.de/10014466619
Saved in:
5
Luxury hotels' green practices and consumer brand identification : the roles of perceived green service innovation and perceived values
Dang, Van Thac
;
Tan Vo Thanh
;
Wang, Jianming
;
Nguyen, Ninh
- In:
Business strategy and the environment
32
(
2023
)
7
,
pp. 4568-4583
Persistent link: https://www.econbiz.de/10014441631
Saved in:
6
Advertising strategies and sustainable development : the effects of green advertising appeals and subjective busyness on green purchase intention
Dai, Jiatong
;
Sheng, Guanghua
- In:
Business strategy and the environment
31
(
2022
)
7
,
pp. 3421-3436
Persistent link: https://www.econbiz.de/10013463222
Saved in:
7
Toward sustainable livelihoods : investigating the drivers of purchase behavior for green products
Wei, Chiou-Fong
;
Chiang, Chang-Tang
;
Kou, Tun-Chih
; …
- In:
Business strategy and the environment
26
(
2017
)
5
,
pp. 626-639
Persistent link: https://www.econbiz.de/10011699124
Saved in:
8
Green materialities : marketing and the socio-material construction of green products
Fuentes, Christian
- In:
Business strategy and the environment
23
(
2014
)
2
,
pp. 105-116
Persistent link: https://www.econbiz.de/10010258232
Saved in:
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