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subject:"Preismanagement"
~subject:"Markteintritt"
~subject:"Verkaufsförderung"
~type_genre:"Aufsatz im Buch"
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Search: subject_exact:"Low-price strategy"
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Preismanagement
Markteintritt
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Low-cost strategy
81
Niedrigpreisstrategie
81
Airline
34
Fluggesellschaft
34
Business model
13
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13
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11
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Smith, Stephen A.
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Bernhardt, Martin
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1
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1
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1
Hernandez, Manuel A.
1
Hinterhuber, Andreas
1
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Marques de Oliveira, Alessandro Vinícius
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Retail supply chain management : quantitative models and empirical studies
2
2007 Business & Economics Society International Conference ; Vol. 2
1
Advances in airline economics : competition policy and antitrust
1
Consumer behavior analysis : (a) rational approach to consumer choice
1
Handbook of research on applied AI for international business and marketing applications
1
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
1
Market structure and competition policy : game-theoretic approaches
1
Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
1
Pricing behaviour and non-price characteristics in the airline industry
1
Revenue Management
1
The ROI of pricing : measuring the impact and making the business case
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ECONIS (ZBW)
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A research on hedonic and utilitarian consumption behavior of young consumers on big discount days
Avcı, İbrahim
;
Yıldız, Salih
- In:
Handbook of research on applied AI for international …
,
(pp. 559-579)
.
2021
Persistent link: https://www.econbiz.de/10012303529
Saved in:
2
Clearance pricing in retail chains
Smith, Stephen A.
- In:
Retail supply chain management : quantitative models …
,
(pp. 387-408)
.
2015
Persistent link: https://www.econbiz.de/10010529460
Saved in:
3
Cannibalization - five easy pieces
Hinterhuber, Andreas
- In:
The ROI of pricing : measuring the impact and making …
,
(pp. 31-43)
.
2014
Persistent link: https://www.econbiz.de/10010240076
Saved in:
4
In-store experimental approach to pricing and consumer behavior
Valdimar Sigurdsson
;
Foxall, Gordon R.
;
Saevarsson, Hugi
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 185-197)
.
2013
Persistent link: https://www.econbiz.de/10009740372
Saved in:
5
Examining the effect of low-cost carriers on nonlinear pricing strategies of legacy airlines
Hernandez, Manuel A.
;
Sengupta, Anirban
;
Wiggins, …
- In:
Pricing behaviour and non-price characteristics in the …
,
(pp. 11-54)
.
2012
Persistent link: https://www.econbiz.de/10009426259
Saved in:
6
Verkaufsförderung
Gedenk, Karen
- In:
Handbuch Kommunikation : Grundlagen, innovative …
,
(pp. 267-283)
.
2009
Persistent link: https://www.econbiz.de/10003766063
Saved in:
7
Clearance pricing in retail chains
Smith, Stephen A.
- In:
Retail supply chain management : quantitative models …
,
(pp. 271-291)
.
2008
Persistent link: https://www.econbiz.de/10003773918
Saved in:
8
Store loyalty and consumer response to clearance sales : an empirical analysis in Mexican retail environment
Rajagopal
;
Rajagopal, Amritanshu
-
2007
Persistent link: https://www.econbiz.de/10003669055
Saved in:
9
Patterns of low cost carrier entry: evidence from Brazil
Marques de Oliveira, Alessandro Vinícius
- In:
Advances in airline economics : competition policy and …
,
(pp. 297-328)
.
2006
Persistent link: https://www.econbiz.de/10003383057
Saved in:
10
Interaktive Preismaßnahmen bei Low-Cost-Fluglinien
Spann, Martin
;
Klein, Joachim
;
Makhlouf, Karim
; …
- In:
Revenue Management
,
(pp. 53-77)
.
2005
Persistent link: https://www.econbiz.de/10002990705
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