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subject:"Product design"
~type_genre:"Graue Literatur"
~type_genre:"Sammelwerk"
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Product design
Product testing
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Produkttest
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Bewertung
7
Consumer behaviour
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Internet marketing
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Produktbewertung
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Behrens, Stefan
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Meiselman, Herbert L.
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Wiedmann, Klaus-Peter
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Context : the effects of environment on product design and evaluation
Meiselman, Herbert L.
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10011981962
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2
Produktbewertungen im Internet : eine empirische Studie zum Einfluss von Onlinerezensionen auf die Markenwahrnehmung und das Konsumentenverhalten
Wiedmann, Klaus-Peter
;
Behrens, Stefan
;
Materna, Jennifer
-
2011
Persistent link: https://www.econbiz.de/10009125226
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