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subject:"Relationship marketing"
~isPartOf:"Internet-Marketing : marktorientiertes E-Business in Deutschland und den USA"
~subject:"Social web"
~type:"article"
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Relationship marketing
Social web
Beziehungsmarketing
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Community
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Gemeinschaft
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Mobile Marketing
2
Mobile marketing
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Social Web
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Deutschland
1
Germany
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Internet
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Lkw-Industrie
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Social capital
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Sozialkapital
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German
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Bauer, Hans H.
1
Bennemann, Stefan
1
Schröder, Jesko
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Internet-Marketing : marktorientiertes E-Business in Deutschland und den USA
Journal of business research : JBR
4
Journal of retailing and consumer services
3
Mit 60 Tabellen
3
The journal of brand management : an international journal
3
Journal of nonprofit & public sector marketing
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
Nachhaltige Informationsgesellschaft : Analyse und Gestaltungsempfehlungen aus Management- und institutioneller Sicht
2
The Oxford handbook of information and communication technologies
2
Virtuelle Organisation und neue Medien 2002
2
Alles Marketing oder was? : Wie Marketing zentrale Unternehmenswerte im 21. Jahrhundert schafft!
1
Banken im Wandel : Direktbanken und Direct Banking
1
Banking 2000 : Perspektiven und Projekte ; Hermann Meyer zu Selhausen zum 60. Geburtstag
1
Brand management ; Vol. 2
1
Consumer behavior review : CBR
1
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
1
Dienstleistungsnetzwerke
1
Elements of a philosophy of management and organization
1
Enhancing knowledge development in marketing ; Vol. 21
1
Environmental management and decision making for business
1
European journal of marketing
1
IEEE transactions on engineering management : EM
1
Information technology & tourism
1
International Journal of Innovation Studies
1
International economics & finance journal : (IEFJ)
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Internet-Marketing : Perspektiven und Erfahrungen aus Deutschland und den USA
1
Journal of business strategy
1
Journal of business venturing
1
Journal of enterprising communities : people and places in the global economy
1
Journal of enterprising communities : people and places in the global economy ; JEC
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of internet commerce
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of management inquiry
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing research : JMR
1
Journal of organizational computing and electronic commerce
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Virtuelle Communities als Instrumente des Internet-Marketing
Bennemann, Stefan
;
Schröder, Jesko
- In:
Internet-Marketing : marktorientiertes E-Business in …
,
(pp. 303-323)
.
2001
Persistent link: https://www.econbiz.de/10001615396
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2
Die Virtuelle Gemeinschaft als Instrument des Customer Relationship Management
Bauer, Hans H.
(
contributor
)
- In:
Internet-Marketing : marktorientiertes E-Business in …
,
(pp. 325-371)
.
2001
Persistent link: https://www.econbiz.de/10001615400
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