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subject:"Relationship marketing"
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LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
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Mining telecommunication networks to enhance customer lifetime predictions
Backiel, Aimée
;
Baesens, Bart
;
Claeskens, Gerda
-
2014
Persistent link: https://www.econbiz.de/10010357814
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Modeling customer loyalty using customer lifetime value
Glady, Nicolas
(
contributor
);
Baesens, Bart
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003618087
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