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subject:"Relationship marketing"
~person:"Asada, Akira"
~person:"Merzoni, Guido"
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Journal of sport management : the official journal of the North American Society of Sport Management
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Rivista internazionale di scienze sociali
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Effects of relative size and homogeneity of sports fan community on potential fans' support intentions
Asada, Akira
;
Ko, Yong Jae
;
Jang, Wonseok
- In:
Journal of sport management : the official journal of …
34
(
2020
)
2
,
pp. 103-119
Persistent link: https://www.econbiz.de/10012293240
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2
Foundations of trust, interpersonal relationships and communities
Merzoni, Guido
;
Trombetta, Federico
- In:
Rivista internazionale di scienze sociali
120
(
2012
)
3
,
pp. 295-311
Persistent link: https://www.econbiz.de/10010200247
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