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subject:"Relationship marketing"
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Search: subject_exact:"Consumer products distribution"
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Relationship marketing
Consumer products distribution
106
Konsumgüterhandel
106
Consumer goods industry
33
Konsumgüterindustrie
33
Deutschland
28
Germany
28
Lieferantenmanagement
16
Supplier relationship management
16
Theorie
14
Theory
14
Lieferkette
10
Supply chain
10
Beziehungsmarketing
7
Consumer goods
7
Distribution channel
7
Konsumgüter
7
Vertriebsweg
7
Betriebliche Wertschöpfung
6
Consumer behaviour
6
E-commerce
6
Electronic Commerce
6
Konsumentenverhalten
6
Logistics
6
Logistik
6
RFID
6
Value creation
6
Business model
5
Consumer goods marketing
5
Efficient Consumer Response
5
Efficient consumer response
5
Geschäftsmodell
5
Konsumgütermarketing
5
Preisbindung
5
Preismanagement
5
Pricing strategy
5
Resale price maintenance
5
Brand
4
Competition
4
Customer satisfaction
4
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4
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Ahlert, Dieter
1
Bemmé, Sven
1
Caminal, Ramón
1
Cuthbertson, Richard
1
Eggert, Andreas
1
Henseler, Jörg
1
Hollmann, Sabine
1
Jing, Bing
1
Messenger, Steve
1
Swoboda, Bernhard
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Journal of economics & management strategy : JEMS
2
Distribution im Aufbruch : Bestandsaufnahme und Perspektiven
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Praxishandbuch Change-Management : Einsatzfelder, Grenzen und Chancen
1
The journal of supply chain management : a global review of purchasing and supply
1
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
1
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ECONIS (ZBW)
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1
The design and efficiency of loyalty rewards
Caminal, Ramón
- In:
Journal of economics & management strategy : JEMS
21
(
2012
)
2
,
pp. 339-371
Persistent link: https://www.econbiz.de/10009548727
Saved in:
2
Who owns the customer? : disentangling customer loyalty in indirect distribution channels
Eggert, Andreas
;
Henseler, Jörg
;
Hollmann, Sabine
- In:
The journal of supply chain management : a global …
48
(
2012
)
2
,
pp. 75-92
Persistent link: https://www.econbiz.de/10009549713
Saved in:
3
Pricing experience goods : the effects of customer recognition and commitment
Jing, Bing
- In:
Journal of economics & management strategy : JEMS
20
(
2011
)
2
,
pp. 451-473
Persistent link: https://www.econbiz.de/10009157966
Saved in:
4
Collaborative CRM: a missed or a mythical opportunity
Cuthbertson, Richard
;
Messenger, Steve
- In:
Journal of direct, data and digital marketing practice …
9
(
2007/08
)
4
,
pp. 354-362
Persistent link: https://www.econbiz.de/10003720359
Saved in:
5
Strategische Neuausrichtung im Verkauf : Lösung statt Listung ; vom Sortimentsverkauf zum Angebot einer zeitgemäßen Kundenbedarfslösung
Bemmé, Sven
- In:
Praxishandbuch Change-Management : Einsatzfelder, …
,
(pp. 141-161)
.
2008
Persistent link: https://www.econbiz.de/10003596649
Saved in:
6
Vertikalisierung der Distribution : die kundenorientierte Neugestaltung des Wertschöpfungs-Prozeß-Managements
Ahlert, Dieter
- In:
Distribution im Aufbruch : Bestandsaufnahme und Perspektiven
,
(pp. 338-350)
.
1999
Persistent link: https://www.econbiz.de/10001363513
Saved in:
7
Wertschöpfungspartnerschaften in der Konsumgüterwirtschaft : ökonomische und ökologische Aspekte des ECR-Managements
Swoboda, Bernhard
- In:
Wirtschaftswissenschaftliches Studium : WiSt ; …
26
(
1997
)
9
,
pp. 449-454
Persistent link: https://www.econbiz.de/10001225433
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