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subject:"Retail trade"
~isPartOf:"Journal of marketing channels : ... distribution systems, strategy, and management"
~subject:"Sales promotion"
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Retail trade
Sales promotion
Einzelhandel
2
Verkaufsförderung
2
Brand
1
Brand management
1
Carrefour
1
China
1
Coca-Cola
1
Consumer behaviour
1
Einzelhandelspreis
1
Food retailing
1
Handelsmarke
1
Innovation
1
Konsumentenverhalten
1
Lebensmitteleinzelhandel
1
Lieferantenmanagement
1
Markenartikel
1
Markenführung
1
Marketing management
1
Marketingmanagement
1
New product development
1
Preismanagement
1
Pricing strategy
1
Produktentwicklung
1
Retail price
1
Social network
1
Soziales Netzwerk
1
Spain
1
Spanien
1
Store brand
1
Supplier relationship management
1
brand switching
1
channel conflict
1
cultural dimensions
1
guanxi
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hazard model
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manufacturer brands
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national brands
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price
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Abril Barrie, Carmen
1
Chow, Clement S. F.
1
García-Madariaga, Jesús
1
Kaynak, Erdener
1
Sanchez-Soriano, Joaquin
1
Xie, Jason Z.
1
Published in...
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Journal of marketing channels : ... distribution systems, strategy, and management
Journal of retailing and consumer services
62
Journal of business research : JBR
59
Journal of retailing
46
Journal of promotion management : JPM
41
Journal of marketing research : JMR
35
Journal of marketing
24
Marketing letters : a journal of research in marketing
20
Journal of promotion management : innovations in planning and applied research
19
European journal of operational research : EJOR
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
16
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Psychology & marketing
16
The international review of retail, distribution and consumer research
15
European journal of marketing : EJM
14
Journal of the Academy of Marketing Science
14
International journal of retail & distribution management
13
Journal of consumer behaviour : an international research review
13
Journal of marketing communications
12
Quantitative marketing and economics : QME
12
SpringerLink / Bücher
12
International journal of production economics
11
The journal of product & brand management
11
International journal of hospitality management
10
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Asia Pacific journal of marketing and logistics
9
The journal of consumer marketing
9
Working paper / National Bureau of Economic Research, Inc.
9
Journal of advertising research
8
The service industries journal
8
Company and customer relations
7
International journal of production research
7
Journal of business economics : JBE
7
Marketing : ZFP ; journal of research and management
7
NBER working paper series
7
Sport marketing quarterly : preferred journal of the Sport Marketing Association
7
The journal of personal selling & sales management : JPSSM
7
American journal of agricultural economics
6
Faculty & research / Insead : working paper series
6
Gabler Edition Wissenschaft
6
Information systems research : ISR
6
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ECONIS (ZBW)
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Slotting allowances in China : perspectives of a large manufacturer versus a large retailer in the China grocery market
Kaynak, Erdener
;
Chow, Clement S. F.
;
Xie, Jason Z.
- In:
Journal of marketing channels : ... distribution …
22
(
2015
)
1
,
pp. 27-41
Persistent link: https://www.econbiz.de/10010503351
Saved in:
2
The effect of product innovation, promotion, and price on consumer switching to private labels
Abril Barrie, Carmen
;
Sanchez-Soriano, Joaquin
; …
- In:
Journal of marketing channels : ... distribution …
22
(
2015
)
3
,
pp. 192-201
Persistent link: https://www.econbiz.de/10011386714
Saved in:
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