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subject:"SME"
~isPartOf:"International business review : the official journal of the European International Business Academy"
~isPartOf:"Journal of small business strategy"
~subject:"Markenimage"
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SME
Markenimage
Marketing management
37
Marketingmanagement
37
Firm performance
17
Unternehmenserfolg
17
International marketing
14
Internationales Marketing
14
KMU
14
Marketing
9
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Marketing strategy
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14
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Achara Chandrachai
1
Acosta, Alexandra Solano
1
Agudo, Jesús Collado
1
Ahmady, Abdollah
1
Albort-Morant, Gema
1
Boso, Nathaniel
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Cadogan, John W.
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Crespo, Ángel Herrero
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Dimitratos, Pavlos
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Eisingerich, Andreas B
1
Elbanna, Said
1
Francis, John
1
Gabrielsson, Peter
1
Gao, Tao
1
Hallbäck, Johanna
1
Hills, Gerald E.
1
Hoonsopon, Danupol
1
Hultman, Claes M.
1
Kilenthong, Pitsamorn
1
Leal-Rodríguez, Antonio L.
1
McGinnis, Lee Phillip
1
Nakos, George
1
Nordman, Emilia Rovira
1
Nouri, Pouria
1
Oghazi, Pejvak
1
Pett, Timothy L.
1
Pitchayadol, Pongsakorn
1
Ren, Shengce
1
Spielmann, Nathalie
1
Story, Vicky M.
1
Tolstoy, Daniel
1
Triukose, Sipat
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Tsai, Huei-Ting
1
Vu, Uyen
1
Williams, Christopher
1
Wolff, James A.
1
Yang, Man
1
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International business review : the official journal of the European International Business Academy
Journal of small business strategy
Journal of business research : JBR
56
Journal of strategic marketing
27
European journal of marketing : EJM
23
Industrial marketing management : the international journal for industrial and high-tech firms
23
The journal of product & brand management
23
SpringerLink / Bücher
21
The journal of brand management : an international journal
20
Cogent business & management
19
Entrepreneurship marketing : principles and practice of SME marketing
16
Marketing intelligence & planning
16
Journal of research in marketing and entrepreneurship : JRME
15
Journal of marketing management : MM
14
Journal of research in marketing and entrepreneurship
14
Journal of marketing communications
12
International marketing review
11
The journal of business & industrial marketing
11
Journal of marketing
10
Journal of small business and enterprise development
10
Journal of the Academy of Marketing Science
10
The marketing review
10
Europäische Hochschulschriften / 5
9
International journal of entrepreneurship and small business
9
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
9
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
9
International entrepreneurship and management journal
8
Journal of global marketing
8
European research studies
7
Journal of retailing and consumer services
7
Qualitative market research : an international journal
7
Springer eBook Collection / Business and Economics
7
International journal of internet marketing and advertising : IJIMA
6
International journal of retail & distribution management
6
Journal of fashion marketing and management
6
Marketing in kleinen und mittleren Unternehmen
6
Small business economics : an entrepreneurship journal
6
Springer eBook Collection
6
Asia Pacific journal of marketing and logistics
5
Eurasian studies in business and economics
5
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ECONIS (ZBW)
14
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1
The interplay of strategic orientations and their influence on SME performance
Pett, Timothy L.
;
Francis, John
;
Wolff, James A.
- In:
Journal of small business strategy
29
(
2019
)
3
,
pp. 46-59
Persistent link: https://www.econbiz.de/10012159258
Saved in:
2
The indirect effect of online marketing capabilities on the international performance of e-commerce SMEs
Tolstoy, Daniel
;
Nordman, Emilia Rovira
;
Vu, Uyen
- In:
International business review : the official journal of …
31
(
2022
)
3
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013206778
Saved in:
3
Innovativeness in Thai family SMEs : an exploratory case study
Pitchayadol, Pongsakorn
;
Hoonsopon, Danupol
;
Achara …
- In:
Journal of small business strategy
28
(
2018
)
1
,
pp. 38-48
Persistent link: https://www.econbiz.de/10011814180
Saved in:
4
Building a compelling underdog consumption experience
Gao, Tao
;
McGinnis, Lee Phillip
- In:
Journal of small business strategy
30
(
2020
)
2
,
pp. 93-105
Persistent link: https://www.econbiz.de/10012265446
Saved in:
5
The mediating role of alliances in the international market orientation-performance relationship of SMEs
Nakos, George
;
Dimitratos, Pavlos
;
Elbanna, Said
- In:
International business review : the official journal of …
28
(
2019
)
3
,
pp. 603-612
Persistent link: https://www.econbiz.de/10012017625
Saved in:
6
Institutional pressures and international market orientation in SMEs : insights from the French wine industry
Williams, Christopher
;
Spielmann, Nathalie
- In:
International business review : the official journal of …
28
(
2019
)
5
,
pp. 1-10
Persistent link: https://www.econbiz.de/10012101923
Saved in:
7
International entrepreneurial marketing strategies of MNCs : bricolage as practiced by marketing managers
Yang, Man
- In:
International business review : the official journal of …
27
(
2018
)
5
,
pp. 1045-1056
Persistent link: https://www.econbiz.de/10011931205
Saved in:
8
Effect of market orientation, network capability and entrepreneurial orientation on international performance of small and medium enterprises (SMEs)
Acosta, Alexandra Solano
;
Crespo, Ángel Herrero
; …
- In:
International business review : the official journal of …
27
(
2018
)
6
,
pp. 1128-1140
Persistent link: https://www.econbiz.de/10011931257
Saved in:
9
A taxonomy of nascent entrepreneurs' marketing decisions in high-tech small businesses
Nouri, Pouria
;
Ahmady, Abdollah
- In:
Journal of small business strategy
28
(
2018
)
3
,
pp. 69-79
Persistent link: https://www.econbiz.de/10011992446
Saved in:
10
Entrepreneurial orientation as the determinant of entrepreneurial marketing behaviors
Kilenthong, Pitsamorn
;
Hultman, Claes M.
;
Hills, Gerald E.
- In:
Journal of small business strategy
26
(
2016
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011497345
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