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subject:"Search engine"
~isPartOf:"Marketing letters : a journal of research in marketing"
~type:"article"
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Marketing letters : a journal of research in marketing
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Eurasian Business and Economics Perspectives : Proceedings of the 38th Eurasia Business and Economics Society Conference
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Search engine advertisements : the impact of advertising statements on click-through and conversion rates
Haans, Hans
;
Raassens, Néomie
;
Hout, Roel van
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
2
,
pp. 151-163
Persistent link: https://www.econbiz.de/10009742805
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