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subject:"Service industry"
~isPartOf:"The journal of services marketing"
~person:"Akaka, Melissa Archpru"
~person:"Sichtmann, Christina"
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Service industry
Betriebliche Wertschöpfung
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Beziehungsmarketing
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Business network
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Customer integration
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Dienstleistung
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The journal of services marketing
European journal of marketing : EJM
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Neue Herausforderungen an das Dienstleistungsmarketing
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Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru
;
Vargo, Stephen L.
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
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