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subject:"Services marketing"
~person:"Alford, John"
~person:"Barile, Sergio"
~person:"Birgelen, Marcel van"
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Services marketing
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Alford, John
Barile, Sergio
Birgelen, Marcel van
Vargo, Stephen L.
8
Lusch, Robert F.
7
Edvardsson, Bo
4
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Baglieri, Enzo
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Handbook of research on retailer-consumer relationship development
1
International journal of quality and service sciences
1
Marketing theory
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ECONIS (ZBW)
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Value cocreation in service interactions : dimensions and antecedents
Neghina, Carmen
;
Caniëls, Marjolein
;
Bloemer, Johanna M.
; …
- In:
Marketing theory
15
(
2015
)
2
,
pp. 221-242
Persistent link: https://www.econbiz.de/10011494612
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2
Co-production, interdependence and publicness : extending public service-dominant logic
Alford, John
- In:
Public management review
18
(
2016
)
5
,
pp. 673-691
Persistent link: https://www.econbiz.de/10011484851
Saved in:
3
A new systems perspective in retail service marketing
Barile, Sergio
;
Saviano, Marialuisa
- In:
Handbook of research on retailer-consumer relationship …
,
(pp. 197-218)
.
2014
Persistent link: https://www.econbiz.de/10010379305
Saved in:
4
Linking the viable system and many-to-many network approaches to service-dominant logic and service science
Barile, Sergio
;
Polese, Francesco
- In:
International journal of quality and service sciences
2
(
2010
)
1
,
pp. 23-42
Persistent link: https://www.econbiz.de/10003969022
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