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subject:"Social Web"
~isPartOf:"Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen"
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Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
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Contemporary issues in social media marketing
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Creativity and innovation management
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Customer relationship management and the social and semantic web : enabling cliens conexus
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E-marketing ; Vol. 1
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Interaktives Internet : Konzeption und Chancen von Web 2.0 ; [19.] Forum Unternehmer und Wissenschaft ; [vom 22. November 2007 an der TU Dresden]
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Journal of business research : JBR
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Journal of information & knowledge management : JIKM
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Schriftenreihe Studien zum Konsumentenverhalten
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Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
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Web-Monitoring : Gewinnung und Analyse von Daten über das Kommunikationsverhalten im Internet
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Community Research : Analyse von Online-Communities im Rahmen der Produktentwicklung bei Gore
Hück, Steffen
;
Füller, Johann
;
Bartl, Michael
; …
- In:
Community-Marketing : wie Unternehmen in sozialen …
,
(pp. 187-199)
.
2008
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