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subject:"Sozialforschung"
~isPartOf:"International journal of market research : JMRS ; the journal of the Market Research Society"
~subject:"Market research"
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Sozialforschung
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Qualitative Methode
8
Qualitative method
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Brand image
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International journal of market research : JMRS ; the journal of the Market Research Society
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
35
Qualitative market research : an international journal
25
Qualitative Marktforschung : Konzepte - Methoden - Analysen
20
Organizational research methods : ORM
9
International journal of market research
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Lehrbuch
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Innovation in der Marktforschung
4
Journal of business research : JBR
4
Qualitative research in organizations and management : an international journal
3
Young consumers : insight and ideas for responsible marketers
3
Der Markt : international journal of marketing
2
Die Diplomarbeit in der Betriebswirtschaftslehre : ein Leitfaden zur Erstellung einer Laureatsarbeit, Bachelorarbeit, Diplomarbeit, Masterarbeit, Dissertation ; [Manual]
2
Fundamentals of marketing research ; Vol. 1
2
Handbooks of research methods in management
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Lehr- und Handbücher der Soziologie
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SpringerLink / Bücher
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essentials
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Australasian marketing journal
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Business & professional ethics journal
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CSGR working paper / Centre for the Study of Globalisation and Regionalisation
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Central European business review : CEBR
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Digital Economy and the Green Revolution : 16th International Conference on Business Excellence, ICBE 2022, Bucharest, Romania, March 24-26, 2022
1
Diskussionspapiere aus der Fakultät für Sozialwissenschaft, Ruhr-Universität Bochum
1
ESCP-EAP working paper
1
Edward Elgar E-Book Archive
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Empirie und Betriebswirtschaft : Entwicklungen und Perspektiven
1
Entrepreneurship research journal : ERJ
1
European journal of marketing : EJM
1
European management journal
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Fortschritt in den Wirtschaftswissenschaften : wissenschaftstheoretische Grundlagen und exemplarische Anwendungen
1
Fundamentals of marketing research ; Vol. 2
1
Fundamentals of marketing research ; Vol. 4
1
Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
1
Gabler-Lehrbuch
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Göttinger Beiträge zur Handels- und Distributionswissenschaft : Arbeitspapier Nr. ...
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HRW London Management Books
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Handbook of qualitative research methods in marketing
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Investigating political brand reputation with qualitative projective techniques from the perspective of young adults
Pich, Christopher
;
Guja Armannsdottir
;
Spry, Louise
- In:
International journal of market research : JMRS ; the …
60
(
2018
)
2
,
pp. 198-213
Persistent link: https://www.econbiz.de/10011887284
Saved in:
2
The elicitation capabilities of qualitative projective techniques in political brand image research
Pich, Christopher
;
Guja Armannsdottir
;
Dean, Dianne
- In:
International journal of market research : JMRS ; the …
57
(
2015
)
3
,
pp. 357-394
Persistent link: https://www.econbiz.de/10011376253
Saved in:
3
Ethnography goes digital : researching professionals using a qualitative mobile app
Pereira, Isabella
;
Perry, Chris
;
Johnson, Stephen
- In:
International journal of market research : JMRS ; the …
57
(
2015
)
2
,
pp. 308-311
Persistent link: https://www.econbiz.de/10011300208
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