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subject:"Sportmarketing"
~isPartOf:"Sport, Business and Management : an international journal ; SBM"
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Search: subject_exact:"Sportverein"
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Sportmarketing
Sport organization
17
Sportorganisation
17
Football
13
Fußball
13
Professional sports
12
Profisport
12
Consumer behaviour
5
Konsumentenverhalten
5
Sports marketing
5
Sports economics
4
Sportökonomik
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Sport
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Sports
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Beziehungsmarketing
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EU countries
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EU-Staaten
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Europa
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Europe
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Relationship marketing
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Social Web
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Social web
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Sport event
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Sport policy
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Sportveranstaltung
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Stakeholder
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Strategic management
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Team identification
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Agency theory
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An misbehaviour
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Arbeitsgruppe
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Athlete brand
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Attitudes of supporters
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Australia
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Australian sport
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Australien
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Briggs, Kristie
1
Dwyer, Brendan
1
Gutierrez, Diego
1
Kotrba, Vojtech
1
Kural, Sercan
1
Marlier, Mathieu
1
Merten, Sebastian
1
Moura, Bruno Melo
1
Pacheco da Silva, Ewerton
1
Reuland, Nicolas
1
Santos, Guilherme Monteiro Alves dos
1
Sheehan, Kathleen M.
1
Souza-Leão, André Luiz Maranhão de
1
Winand, Mathieu
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Sport, Business and Management : an international journal ; SBM
Journal of sport management : the official journal of the North American Society of Sport Management
43
European Sport management quarterly : ESMQ
40
International journal of sports marketing & sponsorship
38
Sport management review
38
International journal of sport management and marketing : IJSMM
37
Sport marketing quarterly : preferred journal of the Sport Marketing Association
31
Journal of business research : JBR
7
International journal of sport finance
5
The journal of brand management : an international journal
5
European journal of operational research : EJOR
4
Journal of strategic marketing
4
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
4
Routledge international handbooks
4
Services marketing quarterly
4
Customer-centric marketing strategies : tools for building organizational performance
3
European journal of international management : EJIM
3
Journal for global business advancement : JGBA
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : JPM
3
Journal of risk and financial management : JRFM
3
Journal of sports economics
3
Strategies in sports marketing : technologies and emerging trends
3
The journal of services marketing
3
Working papers / Harvard Business School, Division of Research
3
Asia Pacific journal of marketing and logistics
2
Corporate reputation review
2
International journal of business and globalisation : IJBG
2
International journal of revenue management : IJRM
2
Journal of retailing and consumer services
2
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
2
Management und Marketing im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der Sportökonomie
2
Marketing analysis in sport business : global perspectives
2
Reutlinger Diskussionsbeiträge zu Marketing und Management
2
The marketing review
2
The service industries journal
2
Advances in media, entertainment, and the arts (AMEA) book series
1
Arbeitsbericht
1
Arbeitsbericht / Institut für Unternehmensführung und Unternehmensforschung, Ruhr-Universität Bochum
1
Arbeitspapiere des Lehrstuhls / Westfälische Wilhelms-Universität, Münster, Lehrstuhl für Betriebswirtschaftslehre insbesondere Controlling
1
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ECONIS (ZBW)
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1
Fan identification in football : professional football players and clubs competing for fan loyalty
Merten, Sebastian
;
Reuland, Nicolas
;
Winand, Mathieu
; …
- In:
Sport, Business and Management : an international …
14
(
2024
)
2
,
pp. 169-187
Persistent link: https://www.econbiz.de/10014524817
Saved in:
2
Sports consumption behaviors of football fans : the relationship between social identity, team loyalty and behavioral intention toward consumption
Kural, Sercan
;
Özbek, Oğuz
- In:
Sport, Business and Management : an international …
13
(
2023
)
6
,
pp. 685-703
Persistent link: https://www.econbiz.de/10014426564
Saved in:
3
The impact of special events and fan-player bonding on identified fan consumption : a study of professional soccer in the USA
Gutierrez, Diego
;
Zboja, James J.
;
Briggs, Kristie
; …
- In:
Sport, Business and Management : an international …
13
(
2023
)
2
,
pp. 141-160
Persistent link: https://www.econbiz.de/10014317618
Saved in:
4
Examining racial discrimination in fantasy team selection : the case of Czech soccer fans
Kotrba, Vojtech
;
Dwyer, Brendan
- In:
Sport, Business and Management : an international …
13
(
2023
)
2
,
pp. 248-267
Persistent link: https://www.econbiz.de/10014317626
Saved in:
5
Just one screen is not enough : Social TV role to Brazilian fans of Major League Soccer
Moura, Bruno Melo
;
Souza-Leão, André Luiz Maranhão de
; …
- In:
Sport, Business and Management : an international …
13
(
2023
)
3
,
pp. 326-353
Persistent link: https://www.econbiz.de/10014317840
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