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subject:"Store brand"
~person:"Barsky, Robert B."
~person:"Beneke, Justin"
~type:"article"
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Store brand
Einzelhandelspreis
3
Handelsmarke
3
Retail price
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Brand
2
Brand image
2
Consumer behaviour
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Einzelhandel
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Konsumentenverhalten
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Markenartikel
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Markenimage
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Price
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Retail trade
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Store image
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Brand management
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Corporate reputation
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Firmenimage
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Loyalty
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Mark-up Pricing
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Mark-up pricing
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Markenführung
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Private label
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Product quality
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Produktqualität
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Barsky, Robert B.
Beneke, Justin
Olbrich, Rainer
4
Choi, Seung-chan
3
Abril Barrie, Carmen
2
Amrouche, Nawel
2
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International journal of retail & distribution management
1
Scanner data and price indexes
1
The journal of consumer marketing
1
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ECONIS (ZBW)
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Propensity to buy private label merchandise : the contributory effects of store image, price, risk, quality and value in the cognitive stream
Beneke, Justin
;
Brito, Alex
;
Garvey, Kerry-Anne
- In:
International journal of retail & distribution management
43
(
2015
)
1
,
pp. 43-62
Persistent link: https://www.econbiz.de/10010510588
Saved in:
2
Beyond private label panache : the effect of store image and perceived price on brand prestige
Beneke, Justin
;
Zimmerman, Natalia
- In:
The journal of consumer marketing
31
(
2014
)
4
,
pp. 301-311
Persistent link: https://www.econbiz.de/10010416688
Saved in:
3
What can the price gap between branded and private-label products tell us about markups?
Barsky, Robert B.
;
Bergen, Mark
;
Dutta, Shantanu
;
Levy, …
- In:
Scanner data and price indexes
,
(pp. 165-225)
.
2003
Persistent link: https://www.econbiz.de/10001832891
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