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subject:"Strategic management"
~language:"eng"
~person:"Hoffjann, Olaf"
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Strategic management
Public relations
4
Öffentlichkeitsarbeit
4
Strategisches Management
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Communication
2
Corporate communications
2
Integrated marketing communications
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Interne Kommunikation
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Marketing management
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Marketingmanagement
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Organisationstheorie
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Communication management
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Consultancy services
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Corporate culture
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Großbritannien
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Hoffjann, Olaf
Heath, Robert L.
8
Gesche, Tobias
6
Gregory, Anne
6
Pfeffermann, Nicole
6
Zerfaß, Ansgar
6
Camilleri, Mark Anthony
5
Culp, Ron
5
Ragas, Matthew W.
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Smith, Ronald D.
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Morsing, Mette
4
Aggerholm, Helle Kryger
3
Grunig, James E.
3
Holtzhausen, Derina
3
Lamb, Larry F.
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Nothhaft, Howard
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Palenchar, Michael J.
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Whittington, Richard
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Yakis-Douglas, Basak
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Bach, David
2
Barry, David
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Becker, Kip
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Berger, Bruce K.
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Elmes, Michael
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Gauthier, Bernard
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Gould, Julie
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Grunig, Larissa A.
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Gunesekera, Manique
2
Holtzhausen, Derina Rhoda
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Hutt, Roger W.
2
Hülsmann, Michael
2
Jakaza, Ernest
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Jones, Phil
2
Komodromos, Marcos
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Kott, Alexander
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Lamb, Larry
2
Lee, Jung Wan
2
Mahoney, James Scott
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Maier, Carmen Daniela
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Corporate communications : an international journal
1
Journal of communication management : an international journal
1
The management game of communication
1
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ECONIS (ZBW)
3
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Between strategic clarity and strategic ambiguity : oscillating strategic communication
Hoffjann, Olaf
- In:
Corporate communications : an international journal
27
(
2022
)
2
,
pp. 284-303
Persistent link: https://www.econbiz.de/10013162810
Saved in:
2
Bulwark of the company or advocate of stakeholders? : public relations strategies between influencing and consulting
Hoffjann, Olaf
;
Hachmeister, Philine
- In:
The management game of communication
,
(pp. 99-119)
.
2016
Persistent link: https://www.econbiz.de/10011568178
Saved in:
3
Understanding strategy in communication management
Raupp, Juliana
;
Hoffjann, Olaf
- In:
Journal of communication management : an international …
16
(
2012
)
2
,
pp. 146-161
Persistent link: https://www.econbiz.de/10009541418
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