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subject:"Success factor"
~isPartOf:"Customer engagement : contemporary issues and challenges"
~subject:"Customer integration"
~subject:"E-commerce"
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Success factor
Customer integration
E-commerce
Beziehungsmarketing
14
Kundenintegration
14
Relationship marketing
14
Internet marketing
9
Online-Marketing
9
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7
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Bigné Alcañiz, J. Enrique
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Customer engagement : contemporary issues and challenges
Journal of business research : JBR
108
Journal of retailing and consumer services
101
Industrial marketing management : the international journal for industrial and high-tech firms
61
International journal of electronic customer relationship management : IJECRM
47
SpringerLink / Bücher
40
The journal of services marketing
36
The journal of business & industrial marketing
33
The service industries journal
30
Journal of strategic marketing
29
Journal of service management
26
International journal of business information systems : IJBIS
24
International journal of hospitality management
24
Journal of the Academy of Marketing Science
22
Gabler Edition Wissenschaft
20
Service business
20
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
19
International journal of internet marketing and advertising : IJIMA
19
International journal of e-business research : an official publication of the Information Resources Management Association
18
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
18
Journal of internet commerce
18
Journal of marketing
18
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
18
Asia Pacific journal of marketing and logistics
17
International journal of electronic marketing and retailing : IJEMR
17
Journal of service research : JSR
17
Marketing intelligence & planning
17
Electronic commerce research
16
Journal of marketing management : MM
16
Electronic markets : the international journal on networked business
15
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
15
Tourism management : research, policies, practice
15
Cogent business & management
14
Journal of electronic commerce research : JECR
14
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
14
The journal of product & brand management
14
Business horizons
13
International journal of technology marketing : IJTMkt
13
Journal of retailing
13
Journal of service research
13
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ECONIS (ZBW)
14
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1
Customer engagement behaviours and value co-creation
Alexander, Matthew
;
Jaakkola, Elina
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 3-20)
.
2016
Persistent link: https://www.econbiz.de/10011430570
Saved in:
2
Economic outcomes of customer engagement : emerging findings, contemporary theoretical perspectives, and future challenges
Beckers, Sander F. M.
;
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 21-52)
.
2016
Persistent link: https://www.econbiz.de/10011430574
Saved in:
3
Partner engagement : a perspective on B2B engagement
Vivek, Shiri D.
;
Dalela, Vivek
;
Beatty, Sharon E.
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 53-66)
.
2016
Persistent link: https://www.econbiz.de/10011430589
Saved in:
4
Exploring customer engagement : a multi-stakeholder perspective
Hollebeek, Linda D.
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 67-82)
.
2016
Persistent link: https://www.econbiz.de/10011430591
Saved in:
5
Creating brand engagement on digital, social and mobile media
Malthouse, Edward C.
;
Calder, Bobby J.
;
Vandenbosch, Mark B.
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 85-101)
.
2016
Persistent link: https://www.econbiz.de/10011430596
Saved in:
6
Social media engagement : a construct of positively and negatively valenced engagement behaviours
Dolan, Rebecca
;
Conduit, Jodie
;
Fahy, John
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 102-123)
.
2016
Persistent link: https://www.econbiz.de/10011430600
Saved in:
7
Nature and purpose of engagement platforms
Breidbach, Christoph F.
;
Brodie, Roderick J.
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 124-136)
.
2016
Persistent link: https://www.econbiz.de/10011430607
Saved in:
8
Customer engagement in technology-bases and high-contact intefaces
Verleye, Katrien
;
De Keyser, Arne
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 137-151)
.
2016
Persistent link: https://www.econbiz.de/10011430743
Saved in:
9
Website engagement
Hyder, Antonio
;
Bigné Alcañiz, J. Enrique
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 152-168)
.
2016
Persistent link: https://www.econbiz.de/10011430748
Saved in:
10
Strategic drivers of customer and employee engagement : practical applications
Roberts, Christopher
;
Alpert, Frank
;
Roberts, Carissa
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 171-192)
.
2016
Persistent link: https://www.econbiz.de/10011430758
Saved in:
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