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subject:"Supplier relationship management"
~isPartOf:"The journal of business & industrial marketing"
~person:"Elsäßer, Marc"
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Supplier relationship management
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Rational and emotional factors of customer satisfaction and brand loyalty in a business-to-business setting
Elsäßer, Marc
;
Wirtz, Bernd W.
- In:
The journal of business & industrial marketing
32
(
2017
)
1
,
pp. 139-153
Persistent link: https://www.econbiz.de/10011609381
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