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subject:"Theorie"
type_genre:"Arbeitspapier"
~subject:"United Kingdom"
~type:"journal"
~type_genre:"Fallstudie"
~type_genre:"Rezension"
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Advertising works : papers from the IPA Advertising Effectiveness Awards
Henley-on-Thames : World Advertising Research Center
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[1.]1980(1981) -
Persistent link: https://www.econbiz.de/10000499353
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