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subject:"Theory"
~subject:"Internet marketing"
~subject:"Marketing management"
~type_genre:"Glossar enthalten"
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Marketing : eine Einführung in die marktorientierte Unternehmensführung : mit 58 Übungsaufgaben und Lösungshinweisen
Olbrich, Rainer
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2022
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3., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10012807106
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Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
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2011
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4th ed., International ed.
Persistent link: https://www.econbiz.de/10003934926
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Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
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2009
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3. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10003846578
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Hopkins, Tom
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Dalrymple, Douglas J.
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Cron, William L.
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2007
Persistent link: https://www.econbiz.de/10003401782
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