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subject:"Tourismusmarketing"
~language:"eng"
~person:"Rather, Raouf Ahmad"
~subject:"Beziehungsmarketing"
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Search: subject_exact:"Holiday behaviour"
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Tourismusmarketing
Beziehungsmarketing
Holiday behaviour
7
Urlaubsverhalten
7
Consumer behaviour
5
Konsumentenverhalten
5
Tourism marketing
5
Customer satisfaction
4
Kundenzufriedenheit
4
Social Web
4
Social web
4
Coronavirus
3
Destination management
3
Destinationsmanagement
3
Internet marketing
3
Online-Marketing
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Relationship marketing
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Tourism
3
Tourism industry
3
Tourismuswirtschaft
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Brand image
2
Brand management
2
Customer brand engagement
2
Markenführung
2
Markenimage
2
Revisit intention
2
Social media
2
Tourismus
2
Affective-brand engagement
1
Arbeitsverhalten
1
Attachment
1
Behavioral intention
1
COVID-19 pandemic
1
COVID-19 tourism pandemic
1
Co-creation
1
Cognition
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Cognitive-brand engagementm Behavioral-brand engagement
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Rather, Raouf Ahmad
Han, Heesup
19
Su, LuJun
14
Kozak, Metin
13
Stylidis, Dimitrios
11
Correia, Antónia
10
Kastenholz, Elisabeth
9
Prayag, Girish
9
Wong, IpKin Anthony
9
Cai, Liping A.
8
Huang, Songshan
8
Huang, Yinghua
8
Lee, Choong-Ki
8
Lehto, Xinran Y.
8
Neuts, Bart
8
Carneiro, Maria João
7
Chen, Chun-Chu
7
Fesenmaier, Daniel R.
7
Joo, Dongoh
7
Laesser, Christian
7
Nijkamp, Peter
7
Pearce, Philip
7
Romão, João
7
Stylos, Nikolaos
7
Woosnam, Kyle Maurice
7
Eusébio, Celeste
6
Fu, Xiaoxiao
6
Hall, Colin Michael
6
Kim, Seongseop
6
King, Brian
6
Kock, Florian
6
Kumar, Vikas
6
Law, Chun Hung Roberts
6
Leeuwen, Eveline S. van
6
Okumus, Fevzi
6
Pechlaner, Harald
6
Pike, Steven
6
Prats, Lluís
6
Pulido-Fernández, Juan Ignacio
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Scott, Noel
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Journal of retailing and consumer services
3
Journal of destination marketing & management
1
Journal of hospitality and tourism insights
1
Journal of travel and tourism marketing
1
Tourism review
1
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ECONIS (ZBW)
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1
Investigating the mediating role of visitor satisfaction in the relationship between memorable tourism experiences and behavioral intentions in heritage tourism context
Mostafa Rasoolimanesh, S.
;
Seyfi, Siamak
;
Rather, Raouf …
- In:
Tourism review
77
(
2022
)
2
,
pp. 687-709
Persistent link: https://www.econbiz.de/10012939776
Saved in:
2
Investigating metaverse marketing-enabled consumers’ social presence, attachment, engagement and (re)visit intentions
Ghali, Zohra
;
Rather, Raouf Ahmad
;
Khan, Imran
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 112
Persistent link: https://www.econbiz.de/10014462323
Saved in:
3
COVID-19-based threat vs coping appraisal : effect of psychological risk on customer engagement and behavioral intentions
Rather, Raouf Ahmad
;
Parrey, Shakir Hussain
;
Gulzar, Rafia
- In:
Journal of hospitality and tourism insights
6
(
2023
)
5
,
pp. 2093-2114
Persistent link: https://www.econbiz.de/10014445929
Saved in:
4
Examining tourist citizenship behaviors through affective, cognitive, behavioral engagement and reputation: Symmetrical and asymmetrical approaches
Rather, Raouf Ahmad
;
Raisinghani, Manju
;
Gligor, David
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014372550
Saved in:
5
Investigating the impact of social media images' value, consumer engagement, and involvement on eWOM of a tourism destination : a transmittal mediation approach
Abbasi, Amir Zaib
;
Tsiotsou, Rodoula H.
;
Khalil Hussain
; …
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014265687
Saved in:
6
Demystifying the effects of perceived risk and fear on customer engagement, co-creation and revisit intention during COVID-19 : a protection motivation theory approach
Rather, Raouf Ahmad
- In:
Journal of destination marketing & management
20
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012588603
Saved in:
7
Customer experience and engagement in tourism destinations : the experiential marketing perspective
Rather, Raouf Ahmad
- In:
Journal of travel and tourism marketing
37
(
2020
)
1
,
pp. 15-32
Persistent link: https://www.econbiz.de/10012289255
Saved in:
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