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subject:"Tourismusregion"
~isPartOf:"Marketing efficiency in tourism : coping with volatile demand"
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Tourismusregion
Tourism marketing
11
Tourismusmarketing
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Tourism destination
5
Tourism policy
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Tourismuspolitik
4
Innovation
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ARMA model
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ARMA-Modell
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Austria
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Bangkok
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Border region
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Brand management
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Aho, Seppo
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Beritelli, Pietro
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Brooker, Ed
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Go, Frank M.
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Komppula, Raija
1
Laesser, Christian
1
Lemmetyinen, Arja
1
Peltonen, Arvo
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Socher, Karl
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Tuohino, Anja
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Turner, Lindsay W.
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Vu, Chau Jo
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Marketing efficiency in tourism : coping with volatile demand
Tourism management : research, policies, practice
65
Journal of travel and tourism marketing
49
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
45
Tourism management perspectives : TMP
35
Journal of destination marketing & management
30
Tourism analysis : an interdisciplinary tourism & hospitality journal
20
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
16
Tourism planning & development
15
Tourism review
13
Journal of business research : JBR
12
Journal of vacation marketing
12
Journal of vacation marketing : an international journal
12
Tourism economics : the business and finance of tourism and recreation
11
Journal of hospitality and tourism insights
10
Theoretical and applied economics : GAER review
10
Journal of hospitality marketing & management
8
Tourism review : the official journal of the AIEST
8
Enlightening tourism : ET ; a pathmaking journal
7
European research studies
6
International journal of leisure and tourism marketing : IJLTM
6
Lehr- und Handbücher zu Tourismus, Verkehr und Freizeit
6
Tourism and hospitality research : THR
6
Asia Pacific journal of marketing and logistics
5
Beiträge von AbsolventInnen des MCI Tourismus zu Entrepreneurship, Marketing und Destinationsmanagement
5
Cogent business & management
5
Journal of Tourism, Heritage & Services Marketing : JTHSM
5
Journal of retailing and consumer services
5
The service industries journal
5
Administrative Sciences : open access journal
4
Ekonomika : međunarodni časopis za ekonomsku teoriju i praksu i društvena pitanja
4
International journal of contemporary hospitality management
4
International journal of technology marketing : IJTMkt
4
Journal of Asian finance, economics and business : JAFEB
4
Journal of Islamic marketing
4
Journal of tourism, sustainability and well-being
4
Tourism and hospitality research : the surrey quarterly review
4
Annals of tourism research : ATR ; a social sciences journal
3
Ansätze und Erfahrungen im Destinationsmanagement : Festschrift zum 15-jährigen Jubiläum des ETI
3
Information and communication technologies in tourism 2013 : proceedings of the international conference in Innsbruck, Austria, January 22 - 25, 2013
3
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1
Recovery marketing after tourism shocks
Turner, Lindsay W.
;
Vu, Chau Jo
;
Witt, Stephen F.
- In:
Marketing efficiency in tourism : coping with volatile …
,
(pp. 35-49)
.
2006
Persistent link: https://www.econbiz.de/10003396306
Saved in:
2
Making sense of destination promotion : on the impact of promotional measures on overnight stays and income from tourism
Beritelli, Pietro
;
Laesser, Christian
;
Widmann, Fabian
- In:
Marketing efficiency in tourism : coping with volatile …
,
(pp. 145-157)
.
2006
Persistent link: https://www.econbiz.de/10003396399
Saved in:
3
Does image-research contribute to operative marketing planning : case Finland
Komppula, Raija
;
Tuohino, Anja
;
Peltonen, Arvo
;
Aho, Seppo
- In:
Marketing efficiency in tourism : coping with volatile …
,
(pp. 159-172)
.
2006
Persistent link: https://www.econbiz.de/10003396419
Saved in:
4
Integrated marketing efficiency through co-innovation process : tools for managing the destination marketing organization
Lemmetyinen, Arja
;
Go, Frank M.
;
Brooker, Ed
- In:
Marketing efficiency in tourism : coping with volatile …
,
(pp. 173-182)
.
2006
Persistent link: https://www.econbiz.de/10003396424
Saved in:
5
The contribution of the State to more efficient and effective marketing
Socher, Karl
- In:
Marketing efficiency in tourism : coping with volatile …
,
(pp. 193-202)
.
2006
Persistent link: https://www.econbiz.de/10003396428
Saved in:
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