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subject:"Tourismuswirtschaft"
~subject:"Internet marketing"
~subject:"Tourism marketing"
~type_genre:"Fallstudie"
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Services marketing cases in emerging markets : an asian perspective
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ECONIS (ZBW)
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Social media and customer engagement at Makemytrip.com
Jha, Bidyanand
;
Kshetri, Anita
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 117-136)
.
2017
Persistent link: https://www.econbiz.de/10011537904
Saved in:
2
Identifying future research opportunities in online consumer review : the case study of "TripAdvisor"
Whitehead, Lisa
- In:
International journal of technology marketing : IJTMkt
6
(
2011/12
)
4
,
pp. 341-354
Persistent link: https://www.econbiz.de/10009546057
Saved in:
3
Social networking as a marketing tool : the case of a small Australian company
Syed-Ahmad, Sharifah Fatimah
;
Murphy, Jamie
- In:
Journal of hospitality marketing & management
19
(
2010
)
7
,
pp. 700-716
Persistent link: https://www.econbiz.de/10008701703
Saved in:
4
Touristikmarketing : das Marketing der Reiseveranstalter, Verkehrsträger und Tourismusdestinationen
Roth, Peter
(
ed.
)
-
2003
-
4., überarb. und aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10001696637
Saved in:
5
Management von Tourismusunternehmen : Organisation, Personal- und Finanzwesen bei Reiseveranstaltern und Reisemittlern
Kirstges, Torsten
-
2000
-
2., völlig überarb. und erw. Aufl
Persistent link: https://www.econbiz.de/10001476009
Saved in:
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