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subject:"Toy industry"
~person:"Newton, Jim"
~person:"Stecher, Robbert Nickolaj"
~subject:"Pricing strategy"
~subject:"World"
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Toy industry
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Newton, Jim
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International management : cross-boundary challenges
1
Trade and investment in China : the European experience
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ECONIS (ZBW)
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LEGO: moving from a multi-local toy manufacturer to a global brand company
Brandi, Søren
;
Stecher, Robbert Nickolaj
- In:
International management : cross-boundary challenges
,
(pp. 412-423)
.
2003
Persistent link: https://www.econbiz.de/10001800162
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Kids' stuff : the organisation and politics of the China-EU trade in toys
Newton, Jim
;
Tse, Lai-hing
- In:
Trade and investment in China : the European experience
,
(pp. 147-165)
.
1998
Persistent link: https://www.econbiz.de/10001554042
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