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subject:"USA"
~person:"Mangani, Andrea"
~subject:"Competition"
~subject:"Radio advertising"
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Search: subject_exact:"Kommerzieller Rundfunk- und Fernsehsender"
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Competition
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Commercial broadcasting
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Hörfunkwerbung
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Media economics
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Medienökonomik
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Preis-Absatz-Funktion
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Price response function
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Privater Rundfunksender
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Mangani, Andrea
Berry, Steven
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Böckelmann, Frank
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Mahle, Walther A.
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Pezoldt, Kerstin
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Schultz, Julia
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Waldfogel, Joel
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Globalisation : effects on enterprises, employment and government : Tagungsband zur INFER-Jahrestagung 1999
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ECONIS (ZBW)
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Advertising and product differentiation in media markets
Mangani, Andrea
- In:
Globalisation : effects on enterprises, employment and …
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(pp. 371-385)
.
1999
Persistent link: https://www.econbiz.de/10001458461
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