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subject:"United States"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~subject:"Theory"
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Sales promotion
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Verkaufsförderung
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Kalra, Ajay
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Peck, Joann
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of retailing
8
Journal of retailing and consumer services
8
Journal of business research : JBR
7
Journal of marketing research : JMR
7
Journal of promotion management : JPM
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Working paper / National Bureau of Economic Research, Inc.
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American journal of agricultural economics
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European journal of operational research : EJOR
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Gabler Edition Wissenschaft
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Quantitative marketing and economics : QME
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of marketing
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Journal of the Operational Research Society : OR
4
Agricultural and resource economics review : ARER
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International journal of production economics
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International journal of sport management and marketing : IJSMM
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Journal of advertising research
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Journal of the Academy of Marketing Science
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Marketing : ZFP ; journal of research and management
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NICPRE / National Institute for Commodity Promotion Research and Evaluation
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Psychology & marketing
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Report / Marketing Science Institute
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Vision : the journal of business perspective
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Agribusiness : an internat. journal
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CESifo working papers
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CUDARE working paper series
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Discussion papers / Deutsches Institut für Wirtschaftsforschung
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European journal of marketing : EJM
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Handelsforschung
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Health care management science
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of industrial organization
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Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of marketing analytics : JMA
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Marketing letters : a journal of research in marketing
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Omega : the international journal of management science
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SFB 649 discussion paper
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The effect of mere touch on perceived ownership
Peck, Joann
;
Shu, Suzanne B.
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
3
,
pp. 434-447
Persistent link: https://www.econbiz.de/10003895835
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2
Why do consumers buy extended service contracts?
Chen, Tao
;
Kalra, Ajay
;
Sun, Baohong
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
4
,
pp. 611-623
Persistent link: https://www.econbiz.de/10003919309
Saved in:
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