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subject:"United States"
~person:"Aalberts, Robert J."
~person:"Bove, Liliana L."
~person:"Fan, Ying"
~person:"Fritz, Wolfgang"
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United States
Online-Marketing
31
Internet marketing
27
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7
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Aalberts, Robert J.
Bove, Liliana L.
Fan, Ying
Fritz, Wolfgang
Tucker, Catherine
7
Choi, Yung Kyun
5
Goldfarb, Avi
5
Bachmann, Ruediger
4
Ehrlich, Gabriel
4
Jansen, Bernard J.
4
Pentina, Iryna
4
Ruzic, Dimitrije
4
Yoon, Sukki
4
Bart, Yakov
3
Bright, Laura F.
3
Chaffey, Dave
3
Fesenmaier, Daniel R.
3
Liu, Yuping
3
Sun, Shaojing
3
Tussyadiah, Iis P.
3
Wang, Ying
3
Baack, Daniel W.
2
Baack, Donald
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Becerra, Enrique P.
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Gangadharbatla, Harsha
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Gentzkow, Matthew Aaron
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Genîzî, Ûrî
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Goldsmith, Ronald E.
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Journal of current issues and research in advertising : JCIRA
2
Handelsblatt-Bücher
1
International journal of advertising : the quarterly review of marketing communications
1
Journal of the European Economic Association : JEEA
1
Netzwert-Edition
1
Social and environmental issues in advertising
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Working paper / National Bureau of Economic Research, Inc.
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ECONIS (ZBW)
8
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1
Firms and collective reputation : a study of the Volkswagen emissions scandal
Bachmann, Ruediger
;
Ehrlich, Gabriel
;
Fan, Ying
;
Ruzic, …
- In:
Journal of the European Economic Association : JEEA
21
(
2023
)
2
,
pp. 484-525
Persistent link: https://www.econbiz.de/10014316817
Saved in:
2
Firms and collective reputation : a study of the Volkswagen emissions scandal
Bachmann, Ruediger
;
Ehrlich, Gabriel
;
Fan, Ying
;
Ruzic, …
-
2019
Persistent link: https://www.econbiz.de/10012099410
Saved in:
3
Empowering social change through advertising co-creation : the roles of source disclosure, sympathy and personal involvement
Orazi, Davide C.
;
Bove, Liliana L.
;
Lei, Jing
- In:
Social and environmental issues in advertising
,
(pp. 149-165)
.
2017
Persistent link: https://www.econbiz.de/10011591401
Saved in:
4
Empowering social change through advertising co-creation : the roles of source disclosure, sympathy and personal involvement
Orazi, Davide C.
;
Bove, Liliana L.
;
Lei, Jing
- In:
International journal of advertising : the quarterly …
35
(
2016
)
1
,
pp. 149-166
Persistent link: https://www.econbiz.de/10011547976
Saved in:
5
Legal and ethical challenges of online behavioral targeting in advertising
Nill, Alexander F.
;
Aalberts, Robert J.
- In:
Journal of current issues and research in advertising : …
35
(
2014
)
2
,
pp. 126-146
Persistent link: https://www.econbiz.de/10010383930
Saved in:
6
Online advertising and marketing : personal jurisdiction and its potential implications
Aalberts, Robert J.
;
Nill, Alexander F.
- In:
Journal of current issues and research in advertising : …
33
(
2012
)
1
,
pp. 94-114
Persistent link: https://www.econbiz.de/10009671498
Saved in:
7
Internet-Marketing : marktorientiertes E-Business in Deutschland und den USA
Fritz, Wolfgang
(
ed.
)
-
2001
-
2., überarb. und erw. Aufl
Persistent link: https://www.econbiz.de/10001597077
Saved in:
8
Internet-Marketing : Perspektiven und Erfahrungen aus Deutschland und den USA
Fritz, Wolfgang
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10001395388
Saved in:
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