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subject:"United States"
~subject:"Mobiltelefon"
~type_genre:"Aufsatz im Buch"
~type_genre:"Fallstudie"
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Web 2.0 und soziale Netzwerke - Risiko oder strategische Chance? : Handlungsoptionen für die Zukunftsperspektive von Kreditinstituten
4
Global mobile commerce : strategies, implementation, and case studies
2
Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet
2
The Second International Conference on Mobile Business : m>Business 2003 ; [Die Konferenz "m>Business" fand vom 23. bis 24. Juni 2003 in Wien statt]
2
Advertising, promotion, and new media
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Building integrated economies in West Africa : lessons in managing growth, inclusiveness, and volatility
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Contemporary research in e-marketing ; 1
1
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Digitalisierung und Innovation : Planung, Entstehung, Entwicklungsperspektiven
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Handbook of research on leveraging consumer psychology for effective customer engagement
1
Handbook of research on mobile marketing management
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Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
1
M-commerce : global experiences and perspectives
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Managing business in a multi-channel world : success factors for e-business
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Marketing
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Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
1
Post-sustainability
1
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
1
The Oxford handbook of management information systems : critical perspectives and new directions
1
The dark side of social media : a consumer psychology perspective
1
The future of social commerce : trends for the web 2020 ; trend report 2007/2008
1
The practical real-time enterprise : facts and perspectives
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Wiley & SAS business series
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Ökonomie der Musikindustrie
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5G mobile targeting ads
Okazaki, Shintaro
;
Peng, Yue
- In:
Media and change management : creating a path for new …
,
(pp. 479-489)
.
2022
Persistent link: https://www.econbiz.de/10013167461
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2
Reimagining m-Commerce app design : the development of seductive marketing through UX
Parker, Christopher J.
- In:
Marketing
,
(pp. 39-55)
.
2018
Persistent link: https://www.econbiz.de/10011937176
Saved in:
3
Mobility-as-a-Service (MaaS) : intermodal mobility bundling and packages in urban areas
Stopka, Ulrike
;
Pessier, René
;
Günther, Christian
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 335-366)
.
2020
Persistent link: https://www.econbiz.de/10012521575
Saved in:
4
Innovation and creativity in the mobile applications industry : a case study of mobile health applications (e-health apps)
Palos-Sánchez, Pedro
;
Saura, José Ramón
; …
- In:
Cultural and creative industries : a path to …
,
(pp. 121-135)
.
2019
Persistent link: https://www.econbiz.de/10011978357
Saved in:
5
Consumer privacy and the new mobile commerce
Doorey, Alexandra M.
;
Wilcox, Gary B.
;
Eastin, Matthew S.
- In:
The dark side of social media : a consumer psychology …
,
(pp. 179-200)
.
2018
Persistent link: https://www.econbiz.de/10011740538
Saved in:
6
Mobile banking adoption : key challenges and opportunities and implications for a developing country
Sharma, Sujeet Kumar
;
Al-Muharrami, Saeed
- In:
Emerging markets from a multidisciplinary perspective : …
,
(pp. 75-86)
.
2018
Persistent link: https://www.econbiz.de/10011825142
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7
Consumer intention to use smartphone for mobile shopping
Chong Ren Lee
;
Kah Yan Tam
;
Jee Yan Lim
;
Pei Ying Seow
; …
- In:
Handbook of research on leveraging consumer psychology …
,
(pp. 221-233)
.
2017
Persistent link: https://www.econbiz.de/10011528981
Saved in:
8
Mobile banking
Awad, Rachid
;
Newiak, Monique
- In:
Building integrated economies in West Africa : lessons …
,
(pp. 309-316)
.
2016
Persistent link: https://www.econbiz.de/10011699868
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9
Zum Geleit : Mobiliserung der Customer Journey
Schürg, Carsten
- In:
Marktplätze im Umbruch : digitale Strategien für …
,
(pp. 107-109)
.
2015
Persistent link: https://www.econbiz.de/10011441107
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10
Zum Geleit : Shopping Experience mit dem Smartphone
Enkelmann, Grit
- In:
Marktplätze im Umbruch : digitale Strategien für …
,
(pp. 275-278)
.
2015
Persistent link: https://www.econbiz.de/10011441229
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