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subject:"Verkaufsförderung"
~person:"Azimont, Frank"
~person:"Baal, Sebastian van"
~subject:"Efficient consumer response"
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Verkaufsförderung
Efficient consumer response
Category Management
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Category management
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Efficient Consumer Response
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Alkoholfreies Getränk
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Beverage industry
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Consumer behaviour
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Azimont, Frank
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Essentials of logistics and management
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Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
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ECONIS (ZBW)
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Marketing & purchasing management
Cestre, Ghislaine
;
Azimont, Frank
;
Battezzati, Luigi
; …
- In:
Essentials of logistics and management
,
(pp. 207-229)
.
2007
Persistent link: https://www.econbiz.de/10003532936
Saved in:
2
Efficient Consumer Response in der Umsetzung : grundlegende Sichtweisen, konstitutive Elemente und Beispiele aus der Unternehmenspraxis
Baal, Sebastian van
- In:
Handel im Fokus : aus dem Instituts für …
58
(
2006
)
4
,
pp. 242-253
Persistent link: https://www.econbiz.de/10003390659
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