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subject:"Virales Marketing"
~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"Psychology & marketing"
~person:"Bigné Alcañiz, J. Enrique"
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Bigné Alcañiz, J. Enrique
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International journal of advertising : the quarterly review of marketing communications
Psychology & marketing
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eWOM on travel agency selection : specialized versus private label
Bigné Alcañiz, J. Enrique
;
Caplliure, Eva-María
; …
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1046-1053
Persistent link: https://www.econbiz.de/10011627264
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