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subject:"Virales Marketing"
~isPartOf:"International journal of electronic commerce : IJEC"
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Virales Marketing
Product information
4
Produktinformation
4
Consumer behaviour
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Internet marketing
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Online retailing
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Online-Handel
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International journal of electronic commerce : IJEC
Journal of business research : JBR
8
Information systems research : ISR
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
International journal of hospitality management
3
Journal of internet commerce
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Management information systems : mis quarterly
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Electronic commerce research
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of internet marketing and advertising : IJIMA
2
Journal of business economics and management
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Journal of marketing communications
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Journal of retailing and consumer services
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American economic review
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Asia Pacific journal of marketing and logistics
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Business & information systems engineering
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Electronic commerce research and applications
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European journal of marketing : EJM
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Information systems and e-business management : ISeB
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International journal of Indian culture and business management : IJICBM
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of electronic business
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International journal of management and marketing research : IJMMR
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International journal of services technology and management
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Internetworked world : 15th Workshop on e-Business, WeB 2016, Dublin, Ireland, December 10, 2016 : revised selected papers
1
Journal of agricultural & food industrial organization
1
Journal of behavioral decision making
1
Journal of consumer behaviour : an international research review
1
Journal of consumer marketing
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of contemporary marketing science
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
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Journal of electronic commerce research : JECR
1
Journal of global information management
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Journal of information & knowledge management : JIKM
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Journal of marketing analytics : JMA
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Journal of marketing management : MM
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Journal of open innovation : technology, market, and complexity
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Helpfulness of online product reviews as seen by consumers : source and content features
Li, Mengxiang
;
Huang, Liqiang
;
Tan, Chuan-hoo
;
Wei, Kwok Kee
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
4
,
pp. 101-136
Persistent link: https://www.econbiz.de/10009767389
Saved in:
2
Helpfulness of online consumer reviews : readers' objectives and review cues
Baek, Hyunmi
;
Ahn, Joongho
;
Choi, Youngseok
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
2
,
pp. 99-126
Persistent link: https://www.econbiz.de/10009718633
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