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subject:"Welt"
~isPartOf:"Journal of advertising research"
~subject:"Markenimage"
~type_genre:"Aufsatz in Zeitschrift"
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Brand experience on the pitch : how the sponsors fared in the world cup
Akaoui, Joe
- In:
Journal of advertising research
47
(
2007
)
2
,
pp. 147-157
Persistent link: https://www.econbiz.de/10003611434
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