//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Werbeplanung"
~isPartOf:"Transferorientierte betriebswirtschaftliche Forschung"
~subject:"Media-Mix"
~subject:"Success factor"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Crossmedia marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Werbeplanung
Media-Mix
Success factor
Causality analysis
1
Communication media
1
Cross Media Publishing
1
Crossmedia Publishing
1
Deutschsprachiger Raum
1
Erfolgsfaktor
1
German-speaking countries
1
Kausalanalyse
1
Kommunikationsmedien
1
Management
1
Marketing management
1
Marketingmanagement
1
Measurement
1
Media mix
1
Mediamix-Strategie
1
Messung
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Hochschulschrift
1
Thesis
1
Language
All
German
1
Author
All
Müller, Andrea
1
Müller, Andrea Christa
1
Published in...
All
Transferorientierte betriebswirtschaftliche Forschung
Research
3
Schriftenreihe der HHL Leipzig Graduate School of Management
2
SpringerLink / Bücher
2
Communication series
1
E-Business
1
Erfolgsfaktor Innovation : mit 7 Tabellen
1
Europäische Kulturen in der Wirtschaftskommunikation
1
Journal of marketing communications
1
Konvergenzmanagement
1
Leitfaden Online-Marketing ; [Bd. 1]
1
Management von Medienunternehmen : digitale Innovationen - crossmediale Strategien
1
Springer eBooks / Business and Economics
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Erfolgsfaktoren für Crossmedia-Publishing-Anbieter
Müller, Andrea Christa
;
Müller, Andrea
-
2009
Persistent link: https://www.econbiz.de/10003865556
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->