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subject:"World"
~isPartOf:"Journal of marketing channels : ... distribution systems, strategy, and management"
~subject:"Einzelhandel"
~subject:"Markenartikel"
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World
Einzelhandel
Markenartikel
Brand
3
Brand management
3
Consumer behaviour
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Handelsmarke
3
Konsumentenverhalten
3
Markenführung
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Store brand
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Einzelhandelspreis
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Marketing management
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Marketingmanagement
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Preismanagement
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Retail price
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Retail trade
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private labels
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Game theory
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Innovation
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Private label
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Product labelling
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Produktentwicklung
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Spain
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Spanien
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Spieltheorie
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brand choice
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brand switching
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channel conflict
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consumer behavior
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game theory
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hazard model
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manufacturer brands
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national brand
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national brands
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price
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pricing strategies
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Abril Barrie, Carmen
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Amrouche, Nawel
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Ben Rhouma, Tarek
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Cachero-Martínez, Silvia
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García-Madariaga, Jesús
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Sanchez-Soriano, Joaquin
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Vázquez Casielles, Rodolfo
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Journal of marketing channels : ... distribution systems, strategy, and management
Journal of retailing and consumer services
51
International journal of retail & distribution management
19
The international review of retail, distribution and consumer research
17
Journal of business research : JBR
13
Journal of retailing
13
European journal of operational research : EJOR
11
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
10
SpringerLink / Bücher
10
Springer Proceedings in Business and Economics
8
Transportation research / E : an international journal
8
International journal of production economics
7
Review of industrial organization : RIO
7
The journal of product & brand management
7
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
6
European journal of marketing : EJM
6
Gabler Edition Wissenschaft
6
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
6
Journal of food products marketing
5
Marketing : ZFP ; journal of research and management
5
Report / Marketing Science Institute
5
The journal of brand management : an international journal
5
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
4
Applied economics letters
4
Australasian marketing journal
4
European review of agricultural economics : ERAE
4
Handelsforschung
4
Jahrbuch der Absatz- und Verbrauchsforschung
4
Journal of agricultural & food industrial organization
4
Journal of marketing
4
The journal of consumer marketing
4
Applied economics
3
Cogent business & management
3
European retail research
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of retail and distribution management
3
Journal of marketing management : MM
3
Journal of marketing research : JMR
3
Journal of the Academy of Marketing Science
3
Manufacturing & service operations management : M & SOM
3
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Multi-tiered private labels portfolio strategies : effects on consumer behavior
Vázquez Casielles, Rodolfo
;
Cachero-Martínez, Silvia
- In:
Journal of marketing channels : ... distribution …
25
(
2018
)
1/2
,
pp. 36-46
Persistent link: https://www.econbiz.de/10012119162
Saved in:
2
The effect of product innovation, promotion, and price on consumer switching to private labels
Abril Barrie, Carmen
;
Sanchez-Soriano, Joaquin
; …
- In:
Journal of marketing channels : ... distribution …
22
(
2015
)
3
,
pp. 192-201
Persistent link: https://www.econbiz.de/10011386714
Saved in:
3
Branding decisions for retailers' private labels
Amrouche, Nawel
;
Ben Rhouma, Tarek
;
Zaccour, Georges
- In:
Journal of marketing channels : ... distribution …
21
(
2014
)
2
,
pp. 100-115
Persistent link: https://www.econbiz.de/10010362476
Saved in:
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