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subject:"World"
~isPartOf:"Marketing theory"
~subject:"Beziehungsmarketing"
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Marketing theory
Journal of business research : JBR
13
Gabler Edition Wissenschaft
10
SpringerLink / Bücher
9
The journal of business & industrial marketing
9
Journal of business-to-business marketing
8
Journal of macromarketing : examining the interactions among markets, marketing, and society
8
Journal of the Academy of Marketing Science
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Journal of historical research in marketing
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Wirtschaftswissenschaft
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Handbook of relationship marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
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Springer eBook Collection
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Cogent business & management
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Eurasian studies in business and economics
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European journal of marketing : EJM
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Journal of marketing management : MM
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of strategic marketing
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Marketing intelligence & planning
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Neue betriebswirtschaftliche Forschung : Nbf
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Premier reference source
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Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
3
Business horizons
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Commodity Marketing : Grundlagen, Besonderheiten, Erfahrungen
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DUV : Wirtschaftswissenschaft
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Die Bank
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Eurasian Studies in Business and Economics
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Global business & economics anthology
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Hamburger Schriften zur Marketingforschung
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International journal of market research : JMRS ; the journal of the Market Research Society
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of marketing theory and practice : JMTP
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Journal of operations management
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Journal of public policy & marketing
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Reflections on jazz training and marketing education : what makes a great teacher?
Holbrook, Morris B.
- In:
Marketing theory
16
(
2016
)
4
,
pp. 429-444
Persistent link: https://www.econbiz.de/10011645938
Saved in:
2
Islamic marketing at the Nexus of global markets-religions-poltics and implications for research
Ger, Güliz
- In:
Marketing theory
13
(
2013
)
4
,
pp. 497-503
Persistent link: https://www.econbiz.de/10010233262
Saved in:
3
The foundations of relationship marketing : reciprocity and trade relations
Tadajewski, Mark
- In:
Marketing theory
9
(
2009
)
1
,
pp. 9-38
Persistent link: https://www.econbiz.de/10003826378
Saved in:
4
Death of a metaphor: reviewing the "marketing as relationships" fram
O'Malley, Lisa
;
Patterson, Maurice
;
Kelly-Holmes, Helen
- In:
Marketing theory
8
(
2008
)
2
,
pp. 167-187
Persistent link: https://www.econbiz.de/10003731427
Saved in:
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