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subject:"Zielgruppe"
~subject:"Brand image"
~subject:"Social web"
~type_genre:"Fallstudie"
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Zielgruppe
Brand image
Social web
Holiday behaviour
64
Urlaubsverhalten
64
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22
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17
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14
Tourismuswirtschaft
14
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Fallstudie
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650
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650
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35
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35
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12
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8
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Christou, Evangelos
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Cohen, Raviv
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Gretzel, Ulrike
1
Komppula, Raija
1
Poria, Yaniv
1
Reichel, Arie
1
Sigala, Marianna
1
Suni, Jarno
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Tran, Thi Ngoc Lien
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Ernst-Moritz-Arndt-Universität Greifswald
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Journal of travel and tourism marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
New directions in tourism analysis
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ECONIS (ZBW)
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1
Social media in travel, tourism and hospitality : theory, practice and cases
Sigala, Marianna
(
ed.
);
Christou, Evangelos
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011549519
Saved in:
2
Destination image, tourist satisfaction and destination loyalty : a case study of Hue, Vietnam
Tran, Thi Ngoc Lien
-
2015
Persistent link: https://www.econbiz.de/10012166021
Saved in:
3
SF-filmvillage as a movie tourism destination : a case study of movie tourist push motivations
Suni, Jarno
;
Komppula, Raija
- In:
Journal of travel and tourism marketing
29
(
2012
)
5/6
,
pp. 460-471
Persistent link: https://www.econbiz.de/10009627559
Saved in:
4
World heritage site : is it an effective brand name? ; a case study of a religious heritage site
Poria, Yaniv
;
Reichel, Arie
;
Cohen, Raviv
- In:
Journal of travel research : a quarterly publication of …
50
(
2010/11
)
5
,
pp. 482-495
Persistent link: https://www.econbiz.de/10009300466
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