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type:"article"
~accessRights:"restricted"
~isPartOf:"Breaking new ground in theory and practice"
~isPartOf:"Journal of global information management : an official publication of the Information Resources Management Association"
~isPartOf:"Young consumers : insight and ideas for responsible marketers"
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Search: subject_exact:"Medienkonsum"
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Consumer behaviour
6
Konsumentenverhalten
6
Media usage
6
Mediennutzung
6
Children
5
Internet marketing
5
Kinder
5
Online-Marketing
5
Social Web
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Social web
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Advertising
3
Advertising effects
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Ducoffe’s advertising model
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Abbasi, Amir Zaib
1
Bassiouni, Dina H.
1
Chan, Kara
1
Ding Hooi Ting
1
Fan, Fei
1
Gutiérrez-García, Elena
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Hackley, Christopher E.
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Li, Yupeng
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Pavelka, Jirí
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Quraishi, Muhammad Ali
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Recalde, Monica
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Breaking new ground in theory and practice
Journal of global information management : an official publication of the Information Resources Management Association
Young consumers : insight and ideas for responsible marketers
The journal of media economics
8
International journal on media management : JMM
5
JMM : the international journal on media management
4
Journal of advertising : official publication of the American Academy of Advertising
4
Journal of marketing communications
4
Applied economics letters
3
Digital peripheries : the online circulation of audiovisual content from the small market perspective
3
International journal of advertising : the review of marketing communications
3
Journal of business research : JBR
3
Journal of media business studies
3
Journal of sport management : the official journal of the North American Society of Sport Management
3
Service business
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
Telecommunications policy : the international journal of digital economy, data sciences and new media
3
The review of economics and statistics
3
American economic review
2
Arts and the market
2
European Sport management quarterly : ESMQ
2
Handbook of research on transmedia storytelling, audience engagement, and business strategies
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
Information systems and e-business management : ISeB
2
International journal of internet marketing and advertising : IJIMA
2
International journal of market research
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising
2
Journal of advertising research
2
Journal of marketing management : MM
2
Journal of organizational computing and electronic commerce
2
Psychology & marketing
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The journal of consumer marketing
2
AEA papers and proceedings
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African journal of science, technology, innovation & development : AJSTID
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Arts and the market : AAM
1
Business ethics : a European review
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CSR und Digitalisierung : der digitale Wandel als Chance und Herausforderung für Wirtschaft und Gesellschaft
1
Computational & mathematical organization theory
1
Consumer culture theory
1
Critical issues on changing dynamics in employee relations and workforce diversity
1
Dialogmarketing Perspektiven 2019/2020 : Tagungsband 14. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
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ECONIS (ZBW)
6
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1
How influencers' social media posts have an influence on audience engagement among young consumers
Fan, Fei
;
Chan, Kara
;
Wang, Yan
;
Li, Yupeng
;
Prieler, …
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
4
,
pp. 427-444
Persistent link: https://www.econbiz.de/10014302740
Saved in:
2
Do pop-up ads in online videogames influence children’s inspired-to behavior?
Abbasi, Amir Zaib
;
Rehman, Umair
;
Ding Hooi Ting
; …
- In:
Young consumers : insight and ideas for responsible …
23
(
2022
)
3
,
pp. 362-381
Persistent link: https://www.econbiz.de/10013367898
Saved in:
3
The perception of media messages by preschool children
Šramová, Blandína
;
Pavelka, Jirí
- In:
Young consumers : insight and ideas for responsible …
18
(
2017
)
2
,
pp. 121-140
Persistent link: https://www.econbiz.de/10011748441
Saved in:
4
Digital natives : the engagement experience to online protection
Recalde, Monica
;
Gutiérrez-García, Elena
- In:
Young consumers : insight and ideas for responsible …
18
(
2017
)
2
,
pp. 159-179
Persistent link: https://www.econbiz.de/10011748480
Saved in:
5
Active mediation of television, internet and mobile advertising
Shin, Wonsun
- In:
Young consumers : insight and ideas for responsible …
18
(
2017
)
4
,
pp. 378-392
Persistent link: https://www.econbiz.de/10011806307
Saved in:
6
Video games and young children's evolving sense of identity : a qualitative study
Bassiouni, Dina H.
;
Hackley, Christopher E.
- In:
Young consumers : insight and ideas for responsible …
17
(
2016
)
2
,
pp. 127-142
Persistent link: https://www.econbiz.de/10011522194
Saved in:
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