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~isPartOf:"Business strategy and the environment"
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Journal of promotion management : JPM
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The corporate side of the blogosphere : examining the variations of design and engagement among fortune 500 blogs
Waters, Richard D.
;
Ghosh, Paromita
;
Griggs, Traci D.
; …
- In:
Journal of promotion management : JPM
20
(
2014
)
5
,
pp. 537-552
Persistent link: https://www.econbiz.de/10010467274
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