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~isPartOf:"Journal of advertising research"
~isPartOf:"Media-Perspektiven"
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Search: subject_exact:"Medienkonsum"
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Fernsehen
Media usage
68
Mediennutzung
68
Deutschland
41
Germany
41
USA
15
United States
15
Internet
11
Advertising effects
9
Fernsehprogramm
9
Fernsehwerbung
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9
Medienwirkung
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Television advertising
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Social Web
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Social web
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Migranten
6
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Television
6
Communication
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1997-2008
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German
4
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Klingler, Walter
2
Beal, Virginia
1
Breunig, Christian
1
Cha, Jiyoung
1
Collins, Martin
1
Feierabend, Sabine
1
Gerhard, Heinz
1
Gerhards, Maria
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Journal of advertising research
Media-Perspektiven
Journal of sports economics
4
The journal of media economics
4
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
3
Journal of sport management : the official journal of the North American Society of Sport Management
2
Kyklos : international review for social sciences
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Service business
2
The review of economics and statistics
2
American sociological review : ASR ; official journal of the American Sociological Association
1
Annual Marketing Research Conference : contributed papers, 1953
1
Applied economics letters
1
Arts and the market
1
Crossmedia : wer bleibt auf der Strecke? ; Beiträge aus Wissenschaft und Praxis
1
Economic development : journal of the Institute of Economics, Skopje
1
European Sport management quarterly : ESMQ
1
European journal of marketing : EJM
1
European journal of operational research : EJOR
1
From the trenches : strategies from industry leaders on the new e-conomy
1
Fundamentals of marketing research ; Vol. 3
1
Globale Krise der Medienwirtschaft? : Dimensionen, Ursachen und Folgen ; [Tagung "Globale Krise der Medienwirtschaft?" der Fachgruppe Medienökonomie der Deutschen Gesellschaft für Publizistik und Kommunikationswissenschaft im Dezember 2004 in Stuttgart]
1
Information systems and management in media and entertainment industries
1
International journal of Indian culture and business management : IJICBM
1
International journal of market research
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of sport finance
1
JMM : the international journal on media management
1
Journal of behavioral and experimental economics
1
Journal of business research : JBR
1
Journal of cultural economics
1
Journal of economics & business
1
Journal of economics & management strategy : JEMS
1
Journal of marketing communications
1
Journal of marketing research : JMR
1
Journal of media business studies
1
Journal of the Academy of Marketing Science
1
MIT sloan management review
1
Management von Medienunternehmen : digitale Innovationen - crossmediale Strategien
1
Marketing 2010! : Impulse für das Marketing der Zukunft ; 31. Münchener Marketing-Symposium
1
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ECONIS (ZBW)
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1
Do online video platforms cannibalize television? : how viewers are moving from old screens to new ones
Cha, Jiyoung
- In:
Journal of advertising research
53
(
2013
)
1
,
pp. 71-82
Persistent link: https://www.econbiz.de/10009745865
Saved in:
2
Television: back to the future
Sharp, Byron
;
Beal, Virginia
;
Collins, Martin
- In:
Journal of advertising research
49
(
2009
)
2
,
pp. 211-219
Persistent link: https://www.econbiz.de/10003860576
Saved in:
3
Fernseh- bzw. Bewegtbildnutzung 2007 : Programmangebote, Spartennutzung und Formattrends
Gerhards, Maria
;
Klingler, Walter
- In:
Media-Perspektiven
(
2008
)
11
,
pp. 550-567
Persistent link: https://www.econbiz.de/10003786254
Saved in:
4
Handy-TV vor ungewisser Zukunft : DMB und DVB-H erhalten Konkurrenz durch DVB-T und mobiles Internet
Breunig, Christian
- In:
Media-Perspektiven
(
2008
)
12
,
pp. 598-611
Persistent link: https://www.econbiz.de/10003792905
Saved in:
5
Tendenzen im Zuschauerverhalten : Fernsehgewohnheiten und Fernsehreichweiten im Jahr 2006
Zubayr, Camille
;
Gerhard, Heinz
- In:
Media-Perspektiven
(
2007
)
4
,
pp. 187-199
Persistent link: https://www.econbiz.de/10003463434
Saved in:
6
Was Kinder sehen : eine Analyse der Fernsehnutzung Drei- bis 13-Jähriger 2006
Feierabend, Sabine
;
Klingler, Walter
- In:
Media-Perspektiven
(
2007
)
4
,
pp. 200-214
Persistent link: https://www.econbiz.de/10003463462
Saved in:
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