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type:"article"
~isPartOf:"Kompendium Kulturmarketing : Handbuch für Studium und Praxis"
~isPartOf:"Nonprofit marketing : sectoral applications"
~subject:"Empirical method"
~subject:"Öffentlicher Sektor"
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Empirical method
Öffentlicher Sektor
Nonprofit marketing
28
Nonprofit-Marketing
28
Cultural sector
6
Kultursektor
6
Cultural management
5
Kulturmanagement
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Buurma, Hans
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Föhl, Patrick S.
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Gainer, Brenda
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Laing, Angus
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Lamb, Charles W.
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Padanyi, Paulette
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Kompendium Kulturmarketing : Handbuch für Studium und Praxis
Nonprofit marketing : sectoral applications
Handbuch Kompetenzmanagement : durch Kompetenz nachhaltig Werte schaffen ; Festschrift für Prof. Dr. Dr. h. c. mult. Norbert Thom zum 60. Geburtstag
1
Journal of marketing management : MM
1
Key debates and contemporary issues in nonprofit marketing
1
Management von Kundenbeziehungen : Perspektiven - Analysen - Strategien - Instrumente : Manfred Bruhn zum 60. Geburtstag
1
Permanent study group: public and nonprofit marketing : proceedings ; 33. annual conference of the European Group for Public Administration, Bucharest, Romania, September 2011
1
Public Sector Marketing Communications, Volume II : Traditional and Digital Perspectives
1
The Routledge companion to nonprofit marketing
1
The marketing review
1
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ECONIS (ZBW)
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Das Kulturpublikum
Föhl, Patrick S.
- In:
Kompendium Kulturmarketing : Handbuch für Studium und …
,
(pp. 23-48)
.
2011
Persistent link: https://www.econbiz.de/10009272571
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2
Public sector marketing is different
Lamb, Charles W.
-
2008
Persistent link: https://www.econbiz.de/10003717564
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3
Public policy marketing : marketing exchange in the public sector
Buurma, Hans
-
2008
Persistent link: https://www.econbiz.de/10003717568
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4
Marketing in the public sector : towards a typology of public services
Laing, Angus
-
2008
Persistent link: https://www.econbiz.de/10003717572
Saved in:
5
Applying the marketing concept to cultural organisations : an empirical study of the relationship between market orientation and performance
Gainer, Brenda
;
Padanyi, Paulette
-
2008
Persistent link: https://www.econbiz.de/10003717592
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