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type:"article"
~isPartOf:"Social marketing and behaviour change : models, theory and applications"
~person:"Brennan, Linda"
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Social marketing and behaviour change : models, theory and applications
Australasian marketing journal
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Journal of nonprofit & public sector marketing
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Social change models in social marketing
Brennan, Linda
;
Binney, Wayne
;
Parker, Lukas
;
Aleti, Torgeir
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 279-316)
.
2014
Persistent link: https://www.econbiz.de/10010477242
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Case study: meso-macro level theory : DrinkWise ; investing in generational social change
Previte, Josephine
;
Brennan, Linda
;
Scott, John
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 156-175)
.
2014
Persistent link: https://www.econbiz.de/10010477258
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