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type:"article"
~person:"Antheunis, Marjolijn L."
~person:"Braun, Simone"
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Search: subject_exact:"Kundeninformationssystem"
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Antheunis, Marjolijn L.
Braun, Simone
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Die Corona-Transformation : Krisenmanagement und Zukunftsperspektiven in Wirtschaft, Kultur und Bildung
1
International journal of advertising : the quarterly review of marketing communications
1
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ECONIS (ZBW)
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Neue Kanäle - neue Daten : die veränderte Rolle von Kundendaten im Handel
Braun, Simone
;
Follwarczny, Dan
;
Heißler, Andreas
- In:
Die Corona-Transformation : Krisenmanagement und …
,
(pp. 133-159)
.
2022
Persistent link: https://www.econbiz.de/10013172464
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2
Enhancing the effects of social network site marketing campaigns : if you want consumers to like you, ask them about themselves
Noort, Guda van
;
Antheunis, Marjolijn L.
;
Verlegh, …
- In:
International journal of advertising : the quarterly …
33
(
2014
)
2
,
pp. 235-252
Persistent link: https://www.econbiz.de/10010362925
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