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type:"article"
~person:"Cruz, Cristina"
~person:"Cui, Anna Shaojie"
~person:"Henneberg, Stephan"
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Search: subject_exact:"Corporate portfolio strategy"
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Betriebliche Portfoliostrategie
3
Corporate portfolio strategy
3
USA
2
United States
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B-to-B-Marketing
1
Behaviour
1
Business services
1
Business-to-business marketing
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Dauer
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Decision theory
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Entrepreneurship
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Entscheidungstheorie
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Familienunternehmen
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Firm performance
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Industrie
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Organisationsstruktur
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Cruz, Cristina
Cui, Anna Shaojie
Henneberg, Stephan
Chen, Sheng-syan
2
Griffin, Abbie
2
Hultink, Erik J.
2
Kester, Linda
2
Sorrell, Martin
2
Alscher, Alexander
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Bednarek, Rebecca
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Beers, Cess van
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Digan, Shaun P.
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Duc Nam Phung
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Durmuşoğlu, Serdar S.
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Gemünden, Hans Georg
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of marketing
1
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
1
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ECONIS (ZBW)
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Portfolio entrepreneurship as a mixed gamble : a winning bet for family entrepreneurs in SMEs
Cruz, Cristina
;
Justo, Rachida
- In:
Journal of small business management : JSBM ; a joint …
55
(
2017
)
4
,
pp. 571-593
Persistent link: https://www.econbiz.de/10011762436
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2
Portfolio dynamics and alliance termination : the contingent role of resource dissimilarity
Cui, Anna Shaojie
- In:
Journal of marketing
77
(
2013
)
3
,
pp. 15-32
Persistent link: https://www.econbiz.de/10009747832
Saved in:
3
Assessing the strategic fit between business strategies and business relationships in knowledge-intensive business services
Zaefarian, Ghasem
;
Henneberg, Stephan
;
Naudé, Peter
- In:
Industrial marketing management : the international …
42
(
2013
)
2
,
pp. 260-272
Persistent link: https://www.econbiz.de/10009734941
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